Content CRO/UX Specialist

Hostinger; Portugal; Remote; EUR 38,000 - 58,000; Full time

Benefits offered by this job

Limitless learning

Headspace subscription

Home office budget

Wellness days

Team events

Job summary

Hostinger is seeking a Content CRO/UX Specialist to own conversion optimization for blog and tutorials, design UX improvements, and measure results. You will collaborate with SEO, Brand, Product, and Websites teams to drive content-led growth.

With 3+ years in CRO/UX, you will apply analytical rigor to data, write or direct on-brand conversion copy, and prioritise opportunities to maximize impact. Flexible remote work is available.

Qualifications

• 3+ years of CRO/UX experience.
• Experience working with long-form content formats.
• UX thinking that goes beyond aesthetics; diagnose why users don't convert.
• Analytical rigor; data-informed decisions with awareness of data limits.
• Ability to write or direct on-brand conversion copy.
• Strong prioritization instincts; manage multiple ideas vs time.

Responsibilities

• Own the CRO strategy for blog and tutorials — identify the biggest conversion opportunities, maintain a prioritised hypothesis backlog, and set quarterly OKRs.
• Design and implement UX improvements: layouts, CTAs, page structure, and copy direction for conversion elements.
• Set up and run A/B and multivariate tests with pre-defined hypotheses and kill criteria.
• Analyse test results to statistical significance and document every finding - win, loss, or inconclusive.
• Ensure winning tests get rolled out; don't let them sit in staging.
• Align with the Head of Content on roadmap, brand voice, and conversion trends.

Skills

CRO/UX experience

Long-form content

UX thinking

Data-driven decisions

Conversion copy

Prioritization

HTML/CSS

Tools

HTML/CSS

Job description

About the Role

• Content CRO/UX Specialist in the Content team.
• As part of Hostinger's Content team, you'll be responsible for owning how our content converts — from building the CRO roadmap and designing UX improvements to measuring what works and scaling it.
• In this role, you'll collaborate closely with SEO, Brand, Product, and Websites teams.
• Connect with your team: [Vakare Simanaityte, Head of Content](https://www.linkedin.com/in/vakare-simanaityte/).

What You'll Be Doing

• Own the CRO strategy for blog and tutorials — identify the biggest conversion opportunities, maintain a prioritised hypothesis backlog, and set quarterly OKRs.
• Design and implement UX improvements: layouts, CTAs, page structure, and copy direction for conversion elements.
• Set up and run **A/B** and multivariate tests with pre-defined hypotheses and kill criteria.
• Analyse test results to statistical significance and document every finding - win, loss, or inconclusive.
• Ensure winning tests get rolled out; don't let them sit in staging.
• Align with the Head of Content on roadmap, brand voice, and conversion trends.

What You'll Bring

• 3+ years of experience in CRO/UX field.
• Experience working with long-form content formats.
• UX thinking that goes beyond aesthetics — you can diagnose why users don't convert.
• Analytical rigor — you're comfortable with data, know its limits, and make data-driven decisions with confidence rather than gut feel.
• Ability to write or direct conversion copy that stays on-brand.
• Strong prioritization instincts — more ideas than available time is the default, and you're comfortable with that.

Nice to Have

• Experience in a content-led or SEO-heavy environment.
• Familiarity with SaaS/web hosting conversion patterns.
• Basic **HTML/CSS** knowledge.

Compensation & Benefits

• Compensation reflects your experience and the impact and value you bring.
• **360 Growth:** We provide [limitless learning opportunities](https://www.hostinger.com/blog/learning-culture): access to platforms like **Reforge** and **CoachHub**, global conferences, [feedback culture](https://www.hostinger.com/blog/reaching-your-peak), digital libraries, and industry-leading subscriptions.
• Advance your career with internal mobility, and grow with a team eager to share knowledge and support your success.
• **Freedom & responsibility:** Work on your terms, whether from the comfort of home or anywhere in the world.
• With a home office budget, you can elevate your workspace.
• Enjoy the flexibility to manage your schedule while bringing your ideas to life in a fast-paced, dynamic environment.
• **Wellness simplified:** Your health comes first with company-provided sick days, 20 paid suspension days, [**Headspace**](https://www.headspace.com/) subscriptions, and recharge leave.
• Participate in wellbeing-dedicated events and simply enjoy the balance of a lifestyle that prioritizes wellness.
• **Work hard - play hard:** Celebrate your achievements with company events like Town Hall, Meet the Client initiatives, team-building experiences, and workations.
• Celebrate life’s big moments with milestone gifts for weddings, new parenthood, and graduations.

About Hostinger

• Shaping the future of online success — powered by AI and driven by people.
• 900+ talented professionals and over 4 million clients in 150 countries, helping creators and entrepreneurs bring their ideas to life faster and easier than ever before.
• **Our mission:** To provide tools that help individuals and small businesses succeed online faster and easier.
• **Our culture:** Guided by [10 company principles](https://www.hostinger.com/principles).
• **Our formula for success:** Customer obsession, innovative products, and talented teams.