Automation Lead

MSD Portugal

Oeiras

Híbrido

EUR 60 000 - 90 000

Tempo integral

14 dias+

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Vantagens oferecidas por esta oferta de emprego

Hybrid work

Resumo da oferta

MSD Portugal is seeking an Automation Lead for Digital, Data & Analytics to drive automation, MarTech, and AI-enabled solutions across marketing, commercial and medical operations. The role collaborates with Digital, Data & Analytics, Marketing, Medical, Sales, IT, Compliance and external partners to identify opportunities and design scalable, compliant workflows.

The ideal candidate has 4+ years in marketing technology or automation, with hands-on CRM experience (Veeva/Salesforce) and

Qualificações

  • Bachelor’s degree or equivalent in marketing, CS, engineering, life sciences, or related field.
  • Minimum 4 years in marketing technology, digital marketing, automation or related roles.
  • Hands-on CRM experience (Veeva or Salesforce).
  • Experience with marketing automation platforms (Salesforce Marketing Cloud, Adobe, HubSpot).
  • Experience working in cross-functional environments.

Responsabilidades

  • Lead the identification, assessment and prioritization of automation opportunities across marketing, commercial and medical processes.
  • Define and execute the local automation roadmap, aligned with business needs and global initiatives.
  • Drive the adoption of automation and AI-enabled solutions to improve efficiency, scalability and operational agility.
  • Map, design, implement and optimize end-to-end automated workflows across campaign management, content processes and operational activities.
  • Deploy automation technologies, including marketing automation tools, workflow tools, RPA and other relevant solutions, to reduce manual work and improve productivity.
  • Manage and optimize the local Marketing Technology ecosystem, including marketing automation platforms and digital tools.
  • Ensure effective system integration and seamless data flow across platforms.
  • Align local implementations with global architecture and standards, including lifecycle management, tagging, taxonomy, accessibility and related requirements.
  • Ensure that automation and digital processes follow applicable regulatory, legal, data privacy and internal compliance standards.
  • Maintain appropriate documentation, validation and audit readiness for automated processes and systems.
  • Collaborate with stakeholders to gather requirements, troubleshoot issues and ensure the smooth functioning of automated processes and systems.
  • Provide training, onboarding, documentation and ongoing support to end-users to maximize adoption and effective use of automation tools.
  • Monitor automation performance and identify opportunities for continuous improvement.

Conhecimentos

Agile
Asset Management
Automation
Campaign Management
Customer Engagement
Marketing Automation
Product Management
Stakeholder Engagement
Salesforce
Strategic Thinking
System Design

Formação académica

Bachelor's degree or equivalent in Marketing, CS, Engineering, Life Sciences or related field

Ferramentas

Veeva
Salesforce
Salesforce Marketing Cloud
Adobe
HubSpot

Descrição da oferta de emprego

Job Description The Automation Lead, Digital, Data & Analytics, Portugal will lead the development and implementation of automation and MarTech capabilities at market level, helping to streamline marketing, commercial and medical operations, improve internal efficiency, increase data accuracy and enable scalable customer engagement.

Job Description The Automation Lead, Digital, Data & Analytics, Portugal will lead the development and implementation of automation and MarTech capabilities at market level, helping to streamline marketing, commercial and medical operations, improve internal efficiency, increase data accuracy and enable scalable customer engagement. This role will work closely with cross-functional stakeholders across Digital, Data & Analytics, Marketing, Medical, Sales, IT, Compliance, Legal and external partners to identify automation opportunities, design effective workflows, support system integration and drive adoption of automation, AI-enabled solutions and digital tools. The Automation Lead will be responsible for translating business needs into practical, compliant and scalable solutions, while ensuring alignment with local priorities, global standards and relevant regulatory, legal and internal compliance requirements.

Key Responsibilities
  • Lead the identification, assessment and prioritization of automation opportunities across marketing, commercial and medical processes.
  • Define and execute the local automation roadmap, aligned with business needs and global initiatives.
  • Drive the adoption of automation and AI-enabled solutions to improve efficiency, scalability and operational agility.
  • Map, design, implement and optimize end-to-end automated workflows across campaign management, content processes and operational activities.
  • Deploy automation technologies, including marketing automation tools, workflow tools, RPA and other relevant solutions, to reduce manual work and improve productivity.
  • Manage and optimize the local Marketing Technology ecosystem, including marketing automation platforms and digital tools.
  • Ensure effective system integration and seamless data flow across platforms.
  • Align local implementations with global architecture and standards, including lifecycle management, tagging, taxonomy, accessibility and related requirements.
  • Ensure that automation and digital processes follow applicable regulatory, legal, data privacy and internal compliance standards.
  • Maintain appropriate documentation, validation and audit readiness for automated processes and systems.
  • Collaborate with stakeholders to gather requirements, troubleshoot issues and ensure the smooth functioning of automated processes and systems.
  • Provide training, onboarding, documentation and ongoing support to end-users to maximize adoption and effective use of automation tools.
  • Monitor automation performance and identify opportunities for continuous improvement.
Basic Qualifications
Education
  • Bachelor’s degree, or equivalent experience, in Marketing, Computer Science, Engineering, Life Sciences or a related field.
Experience
  • Minimum of 4 years of experience in Marketing technology, digital marketing, automation or related roles.
  • Hands-on experience with CRM platforms, such as Veeva or Salesforce.
  • Experience with marketing automation platforms, such as Salesforce Marketing Cloud, Adobe or HubSpot.
  • Experience working in cross-functional environments.
Skills
  • Strong strategic thinking combined with the ability to execute effectively.
  • Process optimization and problem-solving mindset.
  • Strong communication and stakeholder engagement skills.
  • Ability to translate technical concepts into clear business value.
  • Continuous improvement and innovation mindset.
Preferred Qualifications
  • Experience with marketing and automation technologies, including RPA, workflow platforms and AI-driven solutions.
  • Knowledge of system integrations and APIs.
  • Experience in the pharmaceutical industry or another regulated industry.
  • Exposure to Agile methodologies.
  • Strong cross-functional collaboration experience.
Core Competencies
  • Strategic Planning Aligns automation initiatives with business priorities.
  • Execution Excellence Delivers high-quality solutions with speed and compliance.
  • Collaboration Builds strong cross-functional partnerships.
  • Innovation Drives adoption of new technologies and approaches.
  • Influence Engages stakeholders to support change and adoption.
Required Skills

Agile Methodology, Asset Management, Automation, Campaign Management, Customer Engagement, Marketing Automation Software, Productivity Improvements, Product Management, Requirements Management, Salesforce (Software), Stakeholder Engagement, Strategic Thinking, System Designs

Employee Status

Regular

Flexible Work Arrangements

Hybrid

Job Posting End Date

08/30/2026

  • A job posting is effective until 11 59 59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.

Requisition ID R410844

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