Video Creative Strategist - Data-Driven Growth Lead

Flo; Poland; Hybrid; PLN 181,272 - 217,128; Full time

Benefits offered by this job

Competitive salary and annual reviews

Performance incentive scheme

Paid holiday, sick leave, and health leave

Enhanced parental leave

Professional growth support

5-week fully paid sabbatical at 5-year milestone

Flo Premium for friends & family

Job summary

Flo, the leading health app, is looking for a Creative Strategist (Video) based in Poland. This individual will develop strategic concepts for paid video campaigns, analyze performance data, and write clear creative briefs. A minimum of 2 years in performance marketing is essential, along with a strong portfolio. The role fosters creativity at the intersection of data and storytelling. Employees enjoy competitive salaries, a diverse and inclusive environment, and hybrid work opportunities.

Qualifications

• 2+ years in performance marketing or creative strategy with measurable results.
• Portfolio showcasing data-driven creative concepts and their impacts.
• Deep understanding of paid social creative performance.

Responsibilities

• Develop strategic creative concepts for paid video campaigns.
• Analyse performance data to identify insights and opportunities.
• Write creative briefs that translate insights into clear direction for the team.

Skills

Performance marketing

Creative strategy

Data analysis

Strong communication

Project management

Curiosity for new formats

Tools

Jira

Confluence

Google Workspace

Job description

Flo, the leading health app, is looking for a Creative Strategist (Video) based in Poland. This individual will develop strategic concepts for paid video campaigns, analyze performance data, and write clear creative briefs. A minimum of 2 years in performance marketing is essential, along with a strong portfolio. The role fosters creativity at the intersection of data and storytelling. Employees enjoy competitive salaries, a diverse and inclusive environment, and hybrid work opportunities.