Senior Marketing Manager

The Recruitment Org LLC; Polska; Ibrido; PLN 330.000 - 525.000; Tempo pieno

Descrizione del lavoro

The Recruitment Org LLC seeks an experienced Marketing Manager to lead brand awareness, lead generation, and customer engagement across digital and traditional channels. You will develop strategies, oversee campaigns, analyze performance, and collaborate with internal teams to align marketing with business goals.

Responsibilities include managing digital marketing, content, and communications, driving SEO, email campaigns, and lead nurturing while tracking metrics to optimize ROI.

Competenze

• Must have 7–10 years in Marketing Manager or Senior Marketing roles.
• Proven ability to develop and execute successful marketing campaigns.
• Strong understanding of digital marketing, lead generation, and customer acquisition.
• Experience managing social media, email marketing, and content marketing.
• Proficiency with marketing analytics and reporting tools.
• Strong project management and organizational skills.
• Excellent written and verbal communication skills.
• Ability to manage multiple priorities in a fast-paced environment.
• Strong leadership and problem-solving abilities.
• Experience collaborating with cross-functional teams.

Mansioni

• Develop and implement comprehensive marketing strategies aligned with business goals.
• Create and manage marketing calendars, campaigns, and promotions.
• Identify market trends, customer needs, and growth opportunities.
• Monitor competitor activities and industry developments.
• Manage digital marketing campaigns across channels and optimize performance.
• Oversee social media strategy, content planning, and community engagement.
• Coordinate email campaigns and lead nurturing initiatives.
• Support website optimization and SEO initiatives.
• Track, analyze, and report on campaign performance and ROI.
• Prepare regular marketing reports for leadership and stakeholders.
• Lead projects and coordinate with sales, operations, and customer success.

Conoscenze

Marketing Strategy

Campaign Management

Digital Marketing

Analytics

Team Leadership

Content Marketing

CRM & Automation

Budget Management

SEO/SEM

Strumenti

HubSpot

Google Analytics

Google Ads

Meta Business Suite

LinkedIn Campaign Manager

Mailchimp

ActiveCampaign

GoHighLevel

WordPress

ClickUp

Asana

Monday.com

Trello

Descrizione del lavoro

We are seeking an experienced and results-driven Marketing Manager to lead and execute marketing initiatives that drive brand awareness, lead generation, customer engagement, and business growth. The ideal candidate is a strategic thinker with strong leadership skills, hands-on marketing expertise, and the ability to manage multiple projects across digital and traditional marketing channels.

The Marketing Manager will be responsible for developing marketing strategies, overseeing campaigns, analyzing performance metrics, and collaborating with internal teams to ensure marketing efforts align with business objectives.

Responsibilities:

Develop and implement comprehensive marketing strategies aligned with business goals.

Create and manage marketing calendars, campaigns, and promotional activities.

Identify market trends, customer needs, and growth opportunities.

Monitor competitor activities and industry developments.

Digital Marketing

Manage and optimize digital marketing campaigns across multiple channels.

Oversee social media strategy, content planning, and community engagement.

Coordinate email marketing campaigns and lead nurturing initiatives.

Support website optimization and SEO initiatives.

Monitor paid advertising campaigns and marketing performance

Brand Management

Ensure consistent brand messaging and visual identity across all marketing materials.

Develop marketing collateral, presentations, and promotional content.

Strengthen brand awareness and market positioning.

Content & Communications

Oversee content creation for social media, websites, email campaigns, blogs, and marketing materials.

Coordinate with designers, content creators, and external vendors when required.

Review and approve marketing content before publication.

Analytics & Reporting

Track, analyze, and report on campaign performance and key marketing metrics.

Use data-driven insights to improve campaign effectiveness and ROI.

Prepare regular marketing reports for leadership.

Team & Project Management

Manage marketing projects from concept to execution.

Coordinate with sales, operations, customer success, and leadership teams.

Support the development and implementation of scalable marketing processes.

Must-Have Requirements

Minimum 7-10 years plus of experience in a Marketing Manager or Senior Marketing role.

Proven experience developing and executing successful marketing campaigns.

Strong understanding of digital marketing, lead generation, and customer acquisition strategies.

Experience managing social media platforms, email marketing, and content marketing.

Proficiency with marketing analytics and reporting tools.

Strong project management and organizational skills.

Excellent written and verbal communication skills.

Ability to manage multiple priorities in a fast-paced environment.

Strong leadership, decision-making, and problem-solving abilities.

Experience collaborating with cross-functional teams.

Preferred Qualifications

Experience working with remote teams or virtual environments.

Experience in B2B, professional services, outsourcing, real estate, recruitment, or service-based industries.

Knowledge of SEO, SEM, PPC, and conversion optimization.

Experience with CRM systems and marketing automation tools.

Experience managing marketing budgets and campaign forecasting.

Familiarity with AI-powered marketing tools and automation platforms.

Experience overseeing graphic design, video content, and branding initiatives.

Preferred Software & Tools

HubSpot

Google Analytics

Google Ads

Meta Business Suite

LinkedIn Campaign Manager

Mailchimp

ActiveCampaign

GoHighLevel

WordPress

ClickUp, Asana, Monday.com, or Trello

Ideal Candidate

The ideal candidate is:

Strategic and results-oriented

Highly organized and detail-oriented

Proactive and self-motivated

Strong communicator and collaborator

Comfortable leading projects and driving initiatives independently

Focused on continuous improvement and business growth

Success Measures

Success in this role may be measured through:

Marketing-qualified leads (MQLs)

Brand awareness growth

Campaign ROI

Website traffic and conversion rates

Social media engagement and growth

Marketing process improvements

Revenue contribution from marketing initiatives

Position Type: Full-Time Work Arrangement: Remote