Senior Live Ops & Retention Campaigns Specialist

VGW EU; Warszawa; On-site; PLN 180,000 - 260,000; Full time

Job summary

VGW, an interactive entertainment company, is seeking an experienced Senior Live Ops Specialist to join our global Marketing team and drive our player engagement strategy. You will coordinate the setup, testing and delivery of timely messaging and metagame features, working with marketing, product and analytics to deliver a personalised player experience.

This role focuses on monetisation and retention through live campaigns, data analysis and A/B testing, across cross-regional partnerships

Qualifications

• 4+ years in digital operations with gaming experience essential.
• Experience in live operations focusing on monetisation and retention.
• Strategic planning with budget and campaign management.
• Analytical skills with data analysis and A/B testing.
• Strong problem solving and innovation mindset.
• Understanding of performance metrics and player motivations.
• Proficient with Jira, Confluence, Asana, Slack, Office/GSuite and Braze.

Responsibilities

• Own the implementation and optimisation of Metagame features (Quests, Loot Boxes, Free Spins, Lobby, mini games).
• Leverage metagame features to boost loyalty and retention; report on performance.
• Help design and optimise an integrated LiveOps ecosystem.
• Assist with LiveOps escalations when the Australian team is offline.
• Mentor junior Live Ops team members as the role grows.

Skills

Gaming experience

Live operations

Campaign management

A/B testing

Data analysis

Problem solving

Cross-team collaboration

Attention to detail

Tools

Jira

Confluence

Asana

Slack

Office

GSuite

Braze

Job description

VGW, an interactive entertainment company, is seeking an experienced Senior Live Ops Specialist to join our global Marketing team and drive our player engagement strategy. You will coordinate the setup, testing and delivery of timely messaging and metagame features, working with marketing, product and analytics to deliver a personalised player experience.

This role focuses on monetisation and retention through live campaigns, data analysis and A/B testing, across cross-regional partnerships