Remote Demand Gen Manager for AI Martech Growth

ApartmentIQ; Polska; Hybrid; PLN 428,000 - 661,000; Full time

Benefits offered by this job

Remote-first

Competitive pay

Paid time off

Health insurance

401(k) program

Parental leave

Job summary

ApartmentIQ, a profitable PropTech data SaaS company, seeks a Demand Gen Manager for MavenAI to own day-to-day demand programs, scale our marketing tools for multifamily clients, and drive measurable pipeline with ABM and digital channels.

You’ll partner with Marketing Ops, Sales, Product Marketing, and Field teams to optimize campaigns, landing pages, and lead routing, test new channels, and report ROI. Remote-first environment with strong growth opportunities.

Qualifications

• 5+ years of hands-on B2B marketing focusing on demand generation and customer acquisition.

Responsibilities

• Program Execution & Campaign Management
• Deploy multi-channel demand gen and ABM programs that drive pipeline across key segments and buying committees.
• Targeting & Playbooks: Partner across GTM teams to implement target account lists, build segments, and deploy full-funnel campaign plays.
• Channel Innovation: Continually test and optimize new channels, ad creatives, and audiences to identify fresh growth opportunities.
• Execution & Optimization
• Conversion Optimization: Partner with Web and Product Marketing to optimize landing pages, forms, CTAs, and campaign messaging for maximum conversion.
• Rapid Iteration: Run fast experimentation cycles on ad copy, creative assets, and outbound tactics based on performance data and sales feedback.
• Measurement & Operational Support
• Pipeline Tracking: Monitor and report on campaign ROI, conversion rates, and pipeline velocity, escalating insights to marketing leadership.
• Infrastructure & Ops: Partner with Marketing & RevOps to ensure proper campaign tracking, lead routing, lead scoring, and attribution.
• Budget Tracking: Track day-to-day ad spend and campaign forecasting to ensure resources are being deployed efficiently.
• Performance Expectations and Key Metrics
• Increase the predictability and reliability of pipeline contribution through consistent, measurable demand generation programs

Skills

Demand generation

ABM

Marketing automation

CRM systems

HubSpot

Salesforce

LinkedIn Campaign Manager

Tools

HubSpot

Salesforce

LinkedIn Campaign Manager

Job description

ApartmentIQ, a profitable PropTech data SaaS company, seeks a Demand Gen Manager for MavenAI to own day-to-day demand programs, scale our marketing tools for multifamily clients, and drive measurable pipeline with ABM and digital channels.

You’ll partner with Marketing Ops, Sales, Product Marketing, and Field teams to optimize campaigns, landing pages, and lead routing, test new channels, and report ROI. Remote-first environment with strong growth opportunities.