GA4 & GTM Specialist - Data-Driven eCommerce

Lyreco Singapore Malaysia; Województwo pomorskie; Hybrid; PLN 100,000 - 160,000; Full time

Benefits offered by this job

Hybrid work model

Pension plan

Personal growth budget

Job summary

Lyreco is seeking a Google Analytics & GTM Specialist to enhance data quality and tracking across our eCommerce platforms. You will partner with Product Owners, developers and stakeholders to ensure reliable analytics data and actionable insights.

With 3+ years in ecommerce data analytics, you will design measurement plans, implement GA4 and GTM, document data flows, and build dashboards (Power BI). A hybrid work model and pension plan are offered.

Qualifications

• 3+ years of experience as an ecommerce data analyst or similar role.
• Strong expertise in GA4 and Google Tag Manager.
• Degree in Digital Marketing, Data Analytics, Mathematics, Computer Science or related field.

Responsibilities

• Web Analytics & Tracking Implementation across ecommerce platforms.
• Design and maintain measurement plans aligned with business needs.
• Implement and manage tracking via GA4 and GTM; document data flows.
• Build dashboards and reporting solutions (Power BI) for insights.
• Deliver ad-hoc analyses to support business decisions and strategy.

Skills

GA4

GTM

SQL

Power BI

Excel

Education

Data Analytics degree

Tools

BigQuery

Hotjar

Clarity

Job description

Lyreco is seeking a Google Analytics & GTM Specialist to enhance data quality and tracking across our eCommerce platforms. You will partner with Product Owners, developers and stakeholders to ensure reliable analytics data and actionable insights.

With 3+ years in ecommerce data analytics, you will design measurement plans, implement GA4 and GTM, document data flows, and build dashboards (Power BI). A hybrid work model and pension plan are offered.