CRM Manager - Senior

SOFTSWISS; Warszawa; On-site; PLN 140,000 - 190,000; Full time

Benefits offered by this job

Private health insurance

Sports benefits

Comprehensive Mental Health Program

Free English lessons (online)

Local language courses

Paid time off

Maternity leave support

Referral program rewards

Upskilling, internal workshops, and...

Job summary

SOFTSWISS in Warsaw is seeking a Senior CRM Manager to own the CRM ecosystem across product, marketing, and sales teams. You will drive adoption, optimize processes, and leverage data insights to support growth.

You will design workflows, build automations, and develop internal reporting to reduce dependence on external tools. You’ll be the go-to for CRM users and help scale our data-driven decision making.

Qualifications

• Analytical mindset and ability to translate insights into actions.
• Experience in business processes review and process improvements.
• 2+ years hands-on HubSpot experience (setup, automations, user support, optimization).
• Technical knowledge of pipelines, data health, and configurations.
• Experience creating reports and dashboards (SQL knowledge).

Responsibilities

• Manage and optimize CRM system usage across multiple teams to improve adoption and efficiency.
• Analyze CRM data to generate actionable insights that support business growth.
• Build and improve workflows and automation within the CRM to streamline operations.
• Develop internal reporting capabilities, reducing reliance on external tools.
• Identify and implement process improvements to enhance CRM performance and usability.
• Support and guide different CRM streams, acting as the main point of contact for users.

Skills

Analytical mindset

Translate insights into actions

HubSpot hands-on

SQL knowledge

Reporting and dashboards

Process improvement

CRM adoption

Cross-functional collaboration

Tools

HubSpot

Pipedrive

Job description

Overview:

SOFTSWISS is hiring a Senior CRM Manager to join our Delivery team.

You’ll take ownership of our CRM ecosystem, driving it's adoption, optimization, and impact across multiple departments while helping scale how we use data to support business growth.

Purpose of the role:

You’ll optimize CRM usage across the product teams & marketing, pre-sales, sales, operations functions to improve efficiency and decision-making, and develop reporting and data insights to support performance improvements and strategic initiatives

Key responsibilities:

• Manage and optimize CRM system usage across multiple teams to improve adoption and efficiency.

• Analyze CRM data to generate actionable insights that support business growth and cross-selling opportunities.

• Build and improve workflows and automation within the CRM to streamline operations.

• Develop internal reporting capabilities, reducing reliance on external tools.

• Identify and implement process improvements to enhance CRM performance and usability.

• Support and guide different CRM streams, acting as the main point of contact for users.

Required Experience:

• Analytical mindset & ability to translate insights into actions.

• Business processes review & processes improvements experience.

• Hubspot "hands on" work experience: 2+ years (setup, automations, users support, system usage optimizations).

• Tech knowledge & pipelines, objects data health, configurations experience.

• Reports & dashboards creation (SQL knowledge, etc) experience.
  

Nice to have:

• CRM systems development experience in Hubspot.

• Pipedrive work experience.

• Work in CRM Vendor company.

• People management experience.

• Experience in the iGaming industry.

Our Benefits:

• Private health insurance

• Sports benefits

• Comprehensive Mental Health Program

• Free English lessons (online)

• Local language courses

• Paid time off

• Maternity leave support

• Referral program rewards

• Upskilling, internal workshops, and participation in professional conferences and corporate events