CRM Manager – Senior

Softswiss; Warszawa; On-site; PLN 180,000 - 280,000; Full time

Benefits offered by this job

Private health insurance

Sports benefits

Free English lessons (online)

Local language courses

Paid time off

Maternity leave support

Referral program rewards

Upskilling, internal workshops, and...

Job summary

SOFTSWISS is seeking a Senior CRM Manager to own and optimize our CRM ecosystem, driving adoption, efficiency, and impact across marketing, product, sales, and operations. You will develop reporting and data insights to support growth and strategic initiatives.

You’ll lead CRM workflows, automation, and dashboards, collaborating with multiple teams and acting as the main contact for users. Health insurance and other benefits are offered as part of a competitive package.

Qualifications

• Analytical mindset capable of turning data into actions.
• Experience in reviewing and improving business processes.
• Hands-on HubSpot experience (setup, automations, user support).
• Experience with data health, configurations, and pipelines.

Responsibilities

• Manage and optimize CRM system usage across multiple teams to improve adoption and efficiency.
• Analyze CRM data to generate actionable insights that support business growth.
• Build and improve workflows and automation within the CRM to streamline operations.
• Develop internal reporting capabilities, reducing reliance on external tools.
• Identify and implement process improvements to enhance CRM performance and usability.
• Support and guide different CRM streams, acting as the main point of contact for users.

Skills

Analytical mindset

Process improvement

HubSpot hands-on

Data pipelines

SQL reporting

Tools

HubSpot

SQL

Job description

SOFTSWISS is hiring a Senior CRM Manager to join our Delivery team.

You’ll take ownership of our CRM ecosystem, driving it’s adoption, optimization, and impact across multiple departments while helping scale how we use data to support business growth.

Purpose of the role:

You’ll optimize CRM usage across the product teams & marketing, pre-sales, sales, operations functions to improve efficiency and decision-making, and develop reporting and data insights to support performance improvements and strategic initiatives

Key responsibilities:

• Manage and optimize CRM system usage across multiple teams to improve adoption and efficiency.
• Analyze CRM data to generate actionable insights that support business growth and cross-selling opportunities.
• Build and improve workflows and automation within the CRM to streamline operations.
• Develop internal reporting capabilities, reducing reliance on external tools.
• Identify and implement process improvements to enhance CRM performance and usability.
• Support and guide different CRM streams, acting as the main point of contact for users.

Required Experience:

• Analytical mindset & ability to translate insights into actions.
• Business processes review & processes improvements experience.
• Hubspot “hands on” work experience: 2+ years (setup, automations, users support, system usage optimizations).
• Tech knowledge & pipelines, objects data health, configurations experience.
• Reports & dashboards creation (SQL knowledge, etc) experience.

Nice to have:

• Experience in the iGaming industry.

Main Advantages

• Private health insurance
• Sports benefits
• Free English lessons (online)
• Local language courses
• Paid time off
• Maternity leave support
• Referral program rewards
• Upskilling, internal workshops, and participation in professional conferences and corporate events

SOFTSWISS recruitment communication is conducted only through official company channels. We never ask candidates to make payments, purchase equipment, share financial details, or transfer money as part of the hiring process. If you receive a suspicious message using the SOFTSWISS name, please verify it via [e-mail]

Any questions? Don’t hesitate to contact