Brand Manager (Garnier)

Joinimagine; Warszawa; On-site; PLN 120,000 - 180,000; Full time

Benefits offered by this job

Sports card

Private health care

Life insurance

Pension package

Discount boutique with products

Job summary

L'Oréal Consumer Products is seeking a Brand/Product Manager to lead a data-driven, long-term strategy for the Polish and Baltics markets. You will collect market data, drive category recommendations, and implement launches to grow pillar products while animating the core catalog.

You will shape marketing mixes for engaging consumer experiences with an increased focus on digital and influencers, working with cross-functional and international teams to ensure local relevancy and global alignment.

Qualifications

• Experience in Brand/Product management in a fast-paced FMCG environment.
• Interest in beauty brands and local market relevancy.
• Proven success in digital activation and data-driven decisions.
• Experience working in an international setting and managing complexity.
• Strong leadership and strategic thinking.

Responsibilities

• Own data-driven long-term strategy and 360 brand management for Polish & Baltics.
• Collect, analyze consumer and market data to propose category recommendations.
• Execute launches, maintain growth of pillar products, and animate catalog.
• Develop marketing mixes for integrated brand experiences with digital focus.
• Collaborate with global marketing teams and partner agencies to align strategy.
• Introduce new ideas and modern solutions to build brand love.

Skills

Brand management

Product management

Digital marketing

Data analytics

Leadership

English

Polish

International environment

Job description

At L'Oréal Consumer Products, our mission is to democratize the best of beauty, and for us, beauty has to be sustainable.

We embrace and enhance emerging trends to create the most relevant and sustainable beauty products and experiences, making them accessible to each and everyone all around the world, thanks to the diversity of our brands and their communities.

The Consumer Product Division is the world leader in mass cosmetics, with both valorized and affordable skincare, makeup, haircare and make-up brands recommended by both professionals and real people, distributed in drugstores, hypermarkets and discounters.

On the role you will be:

• Responsible for a data-driven long term strategy and 360 brand management for dedicated brand category for Polish & Baltics markets.
• Collecting and analyzing consumer, competition and market data in order to create recommendations for the category.
• Implementing new launches, maintaining growth in pillar products and animating core catalog.
• Proposing and monitoring marketing mix strategies to build integrated and engaging consumer brand experiences (with growing focus on digital & influencers).
• Implementing global communication materials and work close with communication and engagement teams on local relevancy based on consumer and market profile.
• Closely cooperating with other peers in the team, departments, partner agencies and global marketing teams to build a leading business strategy.
• Bringing new ideas and modern solutions to build brand love.

We can't wait to meet you if you...

• Have experience in Brand/Product management gained in a fast-paced environment (preferably FMCG), where power brands are part of your everyday work.
• Have interest in and understanding of beauty brands environment.
• Are experienced in and have proven success in driving local relevancy for the brand especially in digital area.
• Are experienced in leading data driven brands and have strong market data analytical skills.
• Are/have been working in an international environment and managing complexity is a part of your everyday work.
• Strong leadership skills and strategic thinking.
• Being proactive and not afraid to challenge the status quo.
• Having the sense of beauty and creativity.
• Fluency in English and Polish.

We can offer you:

• Competitive salary and wide benefits package including sports card, private health care, life insurance, pension package and internal boutique with a discount
• Share in profit.
• Friendly and dynamic work atmosphere in diverse environment of the market beauty leader.
• Possibility to gain hands-on experience in ambitious projects.
• Mentor’s guidance and a rich learning package.
• Community engaged in Sports and CSR activities.
• Plenty of opportunities to grow – cross-divisionally and functionally
• #Learningneverstops mindset: wide learning and e-learning package.
• Amazing, sustainable and functional office in the center of Warsaw.

We are open for candidates with disabilities.

If this speaks to you, join us!