Brand Manager (Garnier)

L'oreal Usa; Warszawa; On-site; PLN 120,000 - 180,000; Full time

Benefits offered by this job

Sports card

Private health care

Life insurance

Pension package

Job summary

L'Oréal Consumer Products in Warsaw is seeking a Brand Manager to lead data-driven, long-term strategy for a dedicated brand category across Poland and the Baltic markets. You will collect and analyze market data to shape recommendations, drive launches, and grow pillar products within the core catalog.

You will craft marketing mix strategies to deliver integrated consumer experiences, with emphasis on digital and influencer initiatives, while aligning with global teams and local partners.

Qualifications

• Experience in Brand/Product management in a fast-paced environment (preferably FMCG).
• Strong understanding of beauty brands and local market relevancy, especially in digital.

Responsibilities

• Lead data-driven long-term strategy and 360 brand management for a Polish & Baltics brand category.
• Collect and analyze consumer, competition and market data to inform recommendations.
• Implement launches, maintain growth of pillar products and animate core catalog.
• Propose and monitor marketing mix strategies to build integrated, engaging consumer brand experiences (with digital & influencer focus).
• Work with global communication materials and ensure local relevancy with teams.
• Collaborate with peers, agencies and global marketing to build leading business strategy.
• Bring new ideas and modern solutions to build brand love.

Skills

Brand management

Product management

Data analysis

Digital marketing

Influencer marketing

Leadership

Job description

At L'Oréal Consumer Products, our mission is to democratize the best of beauty, and for us, beauty has to be sustainable.

We embrace and enhance emerging trends to create the most relevant and sustainable beauty products and experiences, making them accessible to each and everyone all around the world, thanks to the diversity of our brands and their communities.

The Consumer Product Division is the world leader in mass cosmetics, with both valorized and affordable skincare, makeup, haircare and make-up brands recommended by both professionals and real people, distributed in drugstores, hypermarkets and discounters.

On the role you will be:

• Responsible for a data-driven long term strategy and 360 brand management for dedicated brand category for Polish & Baltics markets.
• Collecting and analyzing consumer, competition and market data in order to create recommendations for the category.
• Implementing new launches, maintaining growth in pillar products and animating core catalog.
• Proposing and monitoring marketing mix strategies to build integrated and engaging consumer brand experiences (with growing focus on digital & influencers).
• Implementing global communication materials and work close with communication and engagement teams on local relevancy based on consumer and market profile.
• Closely cooperating with other peers in the team, departments, partner agencies and global marketing teams to build a leading business strategy.
• Bringing new ideas and modern solutions to build brand love.

We can't wait to meet you if you...

• Have experience in Brand/Product management gained in a fast-paced environment (preferably FMCG), where power brands are part of your everyday work.
• Have interest in and understanding of beauty brands environment.
• Are experienced in and have proven success in driving local relevancy for the brand especially in digital area.
• Are experienced in leading data driven brands and have strong market data analytical skills.
• Are/have been working in an international environment and managing complexity is a part of your everyday work.
• Strong leadership skills and strategic thinking.
• Being proactive and not afraid to challenge the status quo.
• Having the sense of beauty and creativity.
• Fluency in English and Polish.

We can offer you:

• Competitive salary and wide benefits package including sports card, private health care, life insurance, pension package and internal boutique with a discount
• Share in profit.
• Friendly and dynamic work atmosphere in diverse environment of the market beauty leader.
• Possibility to gain hands-on experience in ambitious projects.
• Mentor’s guidance and a rich learning package.
• Community engaged in Sports and CSR activities.
• Plenty of opportunities to grow – cross-divisionally and functionally
• #Learningneverstops mindset: wide learning and e-learning package.
• Amazing, sustainable and functional office in the center of Warsaw.

We are open for candidates with disabilities.

“ I agree to the processing my personal data by L’Oréal Polska Sp. z o.o. with its registered office at Grzybowska 62, 00-844 Warsaw included in the CV, recruitment form and other application documents for the purpose and the scope necessary to carry out the recruitment process for the dedicated position*\"

[ ] I agree to the processing of my personal data included in the CV, recruitment form and other application documents for the use in the future recruitment by L’Oréal Polska Sp. z o.o. with its registered office at Grzybowska 62, 00-844 Warsaw.

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The controller of personal data is L’Oréal Polska Sp. z o.o with its registered office in Warsaw (00-844) at Grzybowska 62. Contact with the Data Protection Officer and additional information about the personal data processing carried out by the Company is possible via e-mail address: [e-mail] .

The processing of personal data is carried out for the purpose of the recruitment process in accordance with Article 6(1)(c) of the General Regulation on Personal Data of 27 April 2016, (hereinafter GDPR). Data processing to a wider extent than resulting from the provisions of labour law, for the purposes of the future recruitment processes will be carry out on the basis of the given consent with accordance with Article 6(1)(a) of the GDPR.

Your personal data will not be disclosed to other entities without your prior consent. Your personal data may be made available and at the request of entities authorized to do so under the law. The controller may, by means of a written contract, entrust to another entity the processing of your personal data to the extent and for the purpose necessary to perform the service. Your personal data will not be transferred to a third country/international organization.

Your personal data will be kept for a period of 2 years from the end of the recruitment process – in which case these data will be processed until the consent is withdrawn.

You have the right to access their data, rectify, delete, object, limit processing and transfer. Your consent may be withdrawn at any time. Withdrawal of the consent will not affect the lawfulness of the processing of your personal data that was made on the basis of your given consent before its withdrawal. A declaration of withdrawal of the consent to the processing of your personal data should be sent to the e-mail or postal address indicated above.

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