Beauty Brand Manager — Polish & Baltics (Data-Driven)

Joinimagine; Warszawa; On-site; PLN 120,000 - 180,000; Full time

Benefits offered by this job

Sports card

Private health care

Life insurance

Pension package

Discount boutique with products

Job summary

L'Oréal Consumer Products is seeking a Brand/Product Manager to lead a data-driven, long-term strategy for the Polish and Baltics markets. You will collect market data, drive category recommendations, and implement launches to grow pillar products while animating the core catalog.

You will shape marketing mixes for engaging consumer experiences with an increased focus on digital and influencers, working with cross-functional and international teams to ensure local relevancy and global alignment.

Qualifications

• Experience in Brand/Product management in a fast-paced FMCG environment.
• Interest in beauty brands and local market relevancy.
• Proven success in digital activation and data-driven decisions.
• Experience working in an international setting and managing complexity.
• Strong leadership and strategic thinking.

Responsibilities

• Own data-driven long-term strategy and 360 brand management for Polish & Baltics.
• Collect, analyze consumer and market data to propose category recommendations.
• Execute launches, maintain growth of pillar products, and animate catalog.
• Develop marketing mixes for integrated brand experiences with digital focus.
• Collaborate with global marketing teams and partner agencies to align strategy.
• Introduce new ideas and modern solutions to build brand love.

Skills

Brand management

Product management

Digital marketing

Data analytics

Leadership

English

Polish

International environment

Job description

L'Oréal Consumer Products is seeking a Brand/Product Manager to lead a data-driven, long-term strategy for the Polish and Baltics markets. You will collect market data, drive category recommendations, and implement launches to grow pillar products while animating the core catalog.

You will shape marketing mixes for engaging consumer experiences with an increased focus on digital and influencers, working with cross-functional and international teams to ensure local relevancy and global alignment.