Brand Activation Manager - Poland & Baltics

Coca-Cola; Polska; On-site; PLN 180,000 - 250,000; Full time

Job summary

Coca-Cola is seeking a Senior Manager, Brand Management for Poland & Baltics. You will translate global brand strategies into market-relevant activation plans across Poland, Lithuania, Latvia, and Estonia, driving campaigns across digital, social, experiential, shopper, and instore channels.

Leading cross-functional teams, you will align with bottlers and local commercial priorities, ensuring consistent brand execution and rapid, high-quality outputs in a dynamic mult Market environment.

Responsibilities

• Adapt centrally developed brand strategies into market relevant activation plans for Poland & Baltics.
• Execute brand campaigns across digital, social, experiential, shopper, and instore environments.
• Ensure all brand touchpoints are delivered with consistency, quality, and governance.

Job description

Coca-Cola is seeking a Senior Manager, Brand Management for Poland & Baltics. You will translate global brand strategies into market-relevant activation plans across Poland, Lithuania, Latvia, and Estonia, driving campaigns across digital, social, experiential, shopper, and instore channels.

Leading cross-functional teams, you will align with bottlers and local commercial priorities, ensuring consistent brand execution and rapid, high-quality outputs in a dynamic mult Market environment.