Social Media & Digital Marketing Manager

DEVANUM; Lahore; On-site; PKR 1,500,000 - 2,100,000; Full time

Job summary

DEVANUM, an AI-first digital engineering company, is seeking a Social Media & Digital Marketing Manager to own its social presence and brand communication. You will develop platform-specific strategies, manage a monthly content calendar, and collaborate with the Content Writer and Graphic/UI Designer to showcase DEVANUM’s expertise in technology, AI, and e-commerce.

The role focuses on audience growth, thought leadership, and meaningful engagement with founders, CEOs, CTOs, startups, and

Qualifications

• Social media management across LinkedIn, Instagram, Facebook, X, YouTube, TikTok, Pinterest, and other relevant platforms.
• Platform-specific strategy development and monthly content planning.
• Content development for technology, AI, software engineering, e-commerce, and business growth topics.
• Coordination with content and design teams.
• Brand voice, content quality, visual consistency, messaging, audience positioning, and brand awareness.
• LinkedIn growth strategy, employee advocacy, and leadership thought leadership.
• Engagement with founders, CEOs, CTOs, startups, decision-makers, and technology and business communities.

Responsibilities

• Social media management across LinkedIn, Instagram, Facebook, X, YouTube, TikTok, Pinterest, and other relevant platforms.
• Platform-specific strategy development and monthly content planning.
• Content development for technology, AI, software engineering, e-commerce, and business growth topics.
• Coordination with content and design teams.
• Planning posts, carousels, short-form videos, reels, company updates, case studies, team content, and thought leadership.
• Brand voice, content quality, visual consistency, messaging, audience positioning, and brand awareness.
• LinkedIn growth strategy, employee advocacy, and leadership thought leadership.
• Engagement with founders, CEOs, CTOs, startups, decision-makers, and technology and business communities.

Job description

Job Description

About the role

DEVANUM is an AI-first digital engineering company focused on digital products, web platforms, e-commerce solutions, AI-powered automation, and scalable technology solutions. The Social Media & Digital Marketing Manager will own social media presence, brand communication, content strategy, audience growth, and digital marketing initiatives.

This is a strategic role focused on building the brand, creating a strong digital presence, growing an audience, and contributing to qualified business opportunities.

Key responsibilities

• Manage and grow DEVANUM’s presence across LinkedIn, Instagram, Facebook, X, YouTube, TikTok, Pinterest, and other relevant platforms.
• Develop platform-specific strategies.
• Create and manage a monthly content calendar.
• Develop content themes around technology, AI, software engineering, e-commerce, business growth, and DEVANUM’s expertise.
• Coordinate with the Content Writer and Graphic/UI Designer.
• Plan posts, carousels, short-form videos, reels, company updates, case studies, team content, and thought-leadership content.
• Develop content for company pages and employee or founder profiles where appropriate.
• Maintain brand voice, content quality, visual consistency, messaging, digital presence, audience positioning, and brand awareness.
• Develop a LinkedIn growth strategy and company-page content.
• Create employee advocacy and thought-leadership opportunities.
• Increase meaningful engagement with founders, CEOs, CTOs, startups, decision-makers, and relevant technology and business communities.

Job Specification

Key responsibilities and skills

• Social media management across LinkedIn, Instagram, Facebook, X, YouTube, TikTok, Pinterest, and other relevant platforms.
• Platform-specific strategy development and monthly content planning.
• Content development for technology, AI, software engineering, e-commerce, and business growth topics.
• Coordination with content and design teams.
• Planning posts, carousels, short-form videos, reels, company updates, case studies, team content, and thought leadership.
• Brand voice, content quality, visual consistency, messaging, audience positioning, and brand awareness.
• LinkedIn growth strategy, employee advocacy, and leadership thought leadership.
• Engagement with founders, CEOs, CTOs, startups, decision-makers, and technology and business communities.