Senior Growth Marketing Architect — GTM & Growth Loops

Disrupt.com

Karachi Division

On-site

PKR 2,400,000 - 5,000,000

Full time

6 days ago
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Job summary

Disrupt.com is seeking a high-impact Growth Marketing Leader to drive user acquisition and monetization for its consumer products. You will own GTM strategies, optimize campaigns across Meta, TikTok, Google Ads, YouTube, and emerging platforms, and collaborate with product and design to scale growth.

With 7+ years in performance or growth marketing, you will build loops, measure CAC/LTV, run experiments, and mentor a cross-functional team to achieve scalable results in a fast-paced startup

Qualifications

  • 7+ years in performance or growth marketing, launching products from 0 to 1.
  • Proven experience building scalable consumer or SaaS marketing engines.
  • Bachelor's in marketing/business; MBA is a plus.

Responsibilities

  • Build GTM playbooks including personas, messaging, pricing, channels, and funnels.
  • Design, launch, and optimize paid campaigns across Meta, TikTok, Google Ads, YouTube.
  • Own the full customer lifecycle from awareness to monetization.
  • Execute full-stack consumer marketing: performance ads, content, SEO, influencer partnerships.
  • Run rapid growth experiments (landing pages, tests, viral loops, referrals).
  • Develop CAC/LTV models, cohort retention analysis, unit economics, budget allocation.
  • Create viral mechanisms and scale organic growth while reducing CAC.
  • Collaborate with product/design/content to optimize in-product growth levers.
  • Manage relationships with agencies, creators, vendors; scale execution.
  • Establish dashboards and provide updates to founders and leadership.
  • Conduct market, competitive, and user research to inform strategy.

Skills

Entrepreneurial mindset
Strategic thinker
Hands-on execution
Data-driven decisions
Stakeholder management
Growth mindset

Education

Bachelor's degree in marketing or business
MBA (plus)

Tools

Google Analytics
Mixpanel
Amplitude
Braze/Iterable/Customer.io

Job description

Disrupt.com is seeking a high-impact Growth Marketing Leader to drive user acquisition and monetization for its consumer products. You will own GTM strategies, optimize campaigns across Meta, TikTok, Google Ads, YouTube, and emerging platforms, and collaborate with product and design to scale growth.

With 7+ years in performance or growth marketing, you will build loops, measure CAC/LTV, run experiments, and mentor a cross-functional team to achieve scalable results in a fast-paced startup

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