Senior Executive Marketing & Communication

iFeel - International Foundation for Education, Empowerment and Learning; Islamabad; On-site; PKR 600,000 - 1,200,000; Full time

Job summary

iFeel - International Foundation for Education, Empowerment and Learning in Islamabad seeks a dynamic Marketing & Communications Coordinator to support media planning, production, and campaigns across schools and communities.

You will generate content, draft proposals, build relationships with media, and onboard ambassadors, with hands-on photography/videography and Adobe editing skills valued.

Qualifications

• Hands-on, practical, extroverted, and action-oriented.
• Well-spoken, with professional command of written and spoken English.
• Passionate about social causes.
• Hands-on photography and videography experience, including editing skills using Adobe Suite, will be an added advantage.

Responsibilities

• Assist the Supervisor / HOD in media planning, media production, media marketing, advertising strategies, brand positioning, campaign planning, social media marketing and digital advertising.
• Research and document potential donors in the corporate and iNGO sectors.
• Draft, dispatch and track proposals, and follow up to arrange meetings.
• Approach educational institutions (schools, colleges and universities), visit to introduce iFeel to the management and obtain access to students for onboarding as “iFeel Youth Ambassadors”.
• Perform data-driven impact assessments of various marketing campaigns.
• Draft press releases for print and electronic media.
• Engage continuously with leading print and electronic media houses and ensure regular coverage of iFeel activities and campaigns.
• Onboard celebrities and prominent personalities from various walks of life as iFeel Ambassadors and keep them engaged.
• Design marketing collateral.
• Generate content continuously in the form of interviews, testimonials, project updates, impact updates, student stories, patient stories, etc., and disseminate it through mainstream and social media platforms.

Skills

Media planning

Public speaking

Communication

Photography/Videography

Adobe editing

Tools

Photoshop

Premiere Pro

Job description

Job Description:

Responsibilities:

• Assist the Supervisor / HOD in media planning, media production, media marketing, advertising strategies, brand positioning, campaign planning, social media marketing and digital advertising.
• Research and document potential donors in the corporate and iNGO sectors.
• Draft, dispatch and track proposals, and follow up to arrange meetings.
• Approach educational institutions (schools, colleges and universities), visit to introduce iFeel to the management and obtain access to students for onboarding as “iFeel Youth Ambassadors”.
• Perform data-driven impact assessments of various marketing campaigns.
• Draft press releases for print and electronic media.
• Engage continuously with leading print and electronic media houses and ensure regular coverage of iFeel activities and campaigns.
• Onboard celebrities and prominent personalities from various walks of life as iFeel Ambassadors and keep them engaged.
• Design marketing collateral.
• Generate content continuously in the form of interviews, testimonials, project updates, impact updates, student stories, patient stories, etc., and disseminate it through mainstream and social media platforms.

Job Specification:

Required skills:

• Hands-on, practical, extroverted, and action-oriented.
• Well-spoken, with professional command of written and spoken English.
• Passionate about social causes.
• Hands-on photography and videography experience, including editing skills using Adobe Suite, will be an added advantage.