Senior Business Development Representative

Letgrow Solutions; Karachi Division; On-site; PKR 900,000 - 1,700,000; Full time

Job summary

LetGrow Solutions in Karachi Division is seeking a Senior Business Development Representative to own the outbound sales cycle from prospecting to booking meetings with decision-makers. You will research target markets, identify ideal customer profiles, and drive personalized outreach via email, phone, and LinkedIn.

You’ll collaborate with sales leadership to refine messaging, optimize campaigns, maintain CRM accuracy, and track performance metrics.

Qualifications

• 1 year of experience in B2B lead generation.
• Strong inside sales and lead generation skills.
• Experience building and managing outbound pipelines.
• Excellent communication skills, verbal and written, with B2B decision-makers.
• Familiarity with CRM tools and sales engagement platforms; LinkedIn Sales Navigator is a plus.
• Track record of meeting or exceeding KPIs in a B2B environment.
• Strong analytical and organizational skills with attention to detail.

Responsibilities

• Manage the entire outbound sales cycle from prospecting to booking high-quality meetings with decision-makers.
• Research target markets and identify ideal customer profiles.
• Execute personalized outreach via email, phone, and LinkedIn.
• Collaborate with sales leadership to refine messaging and optimize outreach campaigns.
• Maintain accurate records in the CRM and track performance metrics.
• Provide feedback on lead quality and contribute to process improvements.

Skills

Lead generation

Outbound sales

Prospecting

Appointment setting

Communication skills

CRM tools

LinkedIn Sales Navigator

Email outreach

Analytics

Collaboration

Tools

CRM systems

LinkedIn Sales Navigator

Email outreach tools

Job description

Company Description

LetGrow Solutions helps B2B companies generate predictable revenue through strategic outbound sales, appointment setting, and scalable growth systems. The company partners with service-based businesses to build qualified sales pipelines by combining personalized cold outreach, lead generation, CRM management, and sales process optimization. Teams at LetGrow Solutions focus on securing high-quality meetings with decision-makers so sales professionals can spend more time closing deals. The organization supports clients seeking market expansion, more qualified opportunities, and repeatable outbound engines through tailored strategy, systems, and execution. Services include lead generation, B2B appointment setting, email and LinkedIn outreach, sales pipeline management, AI-powered automation, and market expansion strategies.

Role Description

The Senior Business Development Representative is a full-time, on-site role based in Karachi Division. This role is responsible for managing the entire outbound sales cycle, including prospecting, qualifying leads, conducting discovery calls, and booking high-quality meetings with decision-makers. The position involves researching target markets, identifying ideal customer profiles, and executing personalized outreach via email, phone, and LinkedIn. The Senior Business Development Representative will collaborate closely with sales leadership to refine messaging, optimize outreach campaigns, and maintain accurate records in the CRM. Day-to-day responsibilities also include tracking performance metrics, providing feedback on lead quality, and contributing to continuous improvement of sales processes and growth strategies.

Qualifications

• Minimum 1 year of prior experience in B2B Lead Generation.
• Strong inside sales and lead generation skills, with experience in building and managing outbound pipelines.
• Demonstrated sales and business development capabilities, including prospecting, qualification, and appointment setting.
• Excellent communication skills, both verbal and written, with the ability to engage and influence B2B decision-makers.
• Proficiency with CRM tools and sales engagement platforms; familiarity with LinkedIn Sales Navigator and email outreach tools is an advantage.
• Track record of meeting or exceeding KPIs in a B2B sales or business development environment.
• Strong analytical and organizational skills, with attention to detail and the ability to manage multiple accounts and campaigns.
• Collaborative mindset and ability to work closely with sales, marketing, and operations teams.