Performance Marketer

Noxlumyn LLC; Pakistan; Hybrid; PKR 1,800,000 - 3,000,000; Full time

Benefits offered by this job

Work From Anywhere

Growth & Team Building

Job summary

Noxlumyn LLC is seeking a Performance Marketer to own and optimize our paid acquisition engine. You will drive campaigns across Meta Ads and Google Ads, while continuously testing new creative concepts and messaging angles to improve performance.

The role requires thinking like a creative strategist and performance operator, owning outcomes in a startup environment, with an emphasis on data-driven decisions and collaboration with the design team.

Qualifications

• 3+ years hands-on experience managing Meta Ads campaigns (Facebook/Instagram).
• Experience running Google Ads campaigns.
• Experience handling paid campaigns targeting the US market with spend of $50k+ per month.
• Proven track record owning campaign performance, not just execution.
• Strong analytical skills to interpret performance data.

Responsibilities

• Launch, manage, and optimize Meta Ads campaigns (primary channel).
• Monitor performance daily; adjust budgets, targeting, and bidding strategies.
• Track CPA, ROAS, CTR, CVR, CPC; identify trends and optimize accordingly.
• Develop and execute a structured creative testing pipeline; generate new ad concepts and copy.
• Collaborate with design to produce creatives and briefs aligned to campaigns.
• Analyze campaigns and share insights; maintain reports and documentation.

Skills

Paid media

Creative strategy

Meta Ads

Google Ads

US market experience

Job description

Noxlumyn is on the lookout for a Performance Marketer!

Monday to Friday | Onsite ( 1pm-6pm) (Islamabad residents)

Monday to Friday | Remote (11am -8pm)

About the Role:

• Noxlumyn is looking for a Paid Media & Creative Strategist to take ownership of our paid acquisition engine.
• This role is not just about managing ad accounts . We are looking for someone who can think like a creative strategist and performance operator —someone who understands what makes ads work, can generate strong creative angles and hooks, and can translate performance data into better campaigns.
• You will be responsible for running and improving campaigns across Meta Ads (60–70% of spend) and Google Ads (20–30%) , while continuously testing new creative concepts, messaging angles, and audience strategies to improve performance.
• This role requires someone who can own outcomes , move quickly in a startup environment, and operate with minimal supervision.

Responsibilities:

Paid Media Management

• Launch, manage, and optimize campaigns across Meta Ads (primary channel) and Google Ads
• Monitor performance daily and optimize budgets, targeting, and bidding strategies
• Track and analyze key metrics including CPA, ROAS, CTR, CVR, and CPC
• Identify performance trends and make data-driven optimization decisions

Develop and execute a structured creative testing pipeline .

Responsibilities include:

• Generating new ad concepts, hooks, and messaging angles
• Writing high-converting ad copy for different audiences and funnel stages
• Researching industry trends, competitors, and emerging creative formats
• Identifying winning creative patterns and scaling them through iterations
• Continuously testing new creative directions to improve performance

This role requires someone who can think critically about why ads perform and how to improve them. You will be working together with the design team to create creatives for all the channels

This role will act as the primary link between the marketing team and the design team .

Responsibilities include:

• Working closely with graphic designers to develop new ad creatives
• Writing clear creative briefs and copy for ad concepts
• Providing designers with direction based on campaign performance data
• Reviewing creative output and ensuring it aligns with campaign goals
• Ensuring a steady pipeline of new creatives is being produced and tested

Reporting & Insights

• Analyze campaign and creative performance regularly
• Share clear insights on:
• What worked
• Why it worked
• What should be tested next
• Maintain organized reporting and documentation of experiments

Must-Have Experience

• 3+ years of hands-on experience managing Meta Ads campaigns
• Experience running Google Ads campaigns
• Experience running paid campaigns targeting the US market, at least $50k per month spent in US market, proven track record
• Proven experience owning campaign performance , not just assisting with execution
• Strong analytical skills and ability to interpret performance data

This role is not just about managing ad accounts .

You should be able

• Develop strong creative concepts and messaging angles
• Write compelling ad copy and hooks
• Identify creative trends and formats that drive engagement
• Analyze why certain creatives outperform others
• Continuously iterate on winning ads

If your experience is limited to uploading creatives and adjusting budgets , this role will not be a good fit.

Communication & Ownership

• Communicates ideas and insights clearly
• Can explain the reasoning behind campaign decisions
• Is highly proactive and initiative-driven —you don’t wait for instructions to improve campaigns or test new ideas
• Continuously looks for new creative angles, trends, and opportunities to improve performance
• Is comfortable working in a fast-paced startup environment with high expectations

What is in it for you?

• Work From Anywhere! We are fully remote
• An environment that promotes growth and development
• Team Events + Team Building Activities

Note:

We aim to make our recruitment process efficient and positive. If you do not receive communication from us within 14 days of submitting your application, please understand that we have moved forward with another candidate.