Paid Ads Manager (Full-Time, On-Site)

FasXtech Digital; Lahore; On-site; PKR 2,000,000 - 3,200,000; Full time

Job summary

FasXtech Digital in Lahore invites a seasoned Paid Ads Manager to own campaign performance across our UK client portfolio. You will lead initiatives across Google, Meta and TikTok, optimizing CPA and ROAS.

Join a fast-growing agency with a diverse team, access to cross-functional resources, and direct exposure to international markets. The role offers growth into leadership and collaboration with design, video and development teams.

Qualifications

• 4+ years of hands-on experience managing paid campaigns.
• Strong command of Google Ads (Search, Performance Max, Display, YouTube), Meta Ads and TikTok Ads.
• Demonstrable results. You must show real campaigns with spend, CPA, ROAS and lead volumes.
• Experience with international markets, ideally UK or US clients.
• Solid understanding of GA4, GTM and conversion tracking.
• Comfortable managing several accounts and budgets at once.
• Excellent written and spoken English for client communication.
• Google Ads / Meta Blueprint certifications are a plus.

Responsibilities

• Plan, launch and manage campaigns on Google Ads, Meta (Facebook & Instagram) and TikTok Ads for multiple UK clients
• Build full-funnel strategies covering lead generation, e-commerce sales and awareness
• Run keyword research, audience targeting, bidding strategy and budget allocation
• Set up and audit conversion tracking (GA4, GTM, Meta Pixel / CAPI, TikTok Pixel)
• A/B test ad copy, creatives, landing pages and audiences to keep improving CPA and ROAS
• Brief our designers and video editors on ad creatives
• Prepare clear weekly and monthly performance reports and present results to clients
• Spot growth opportunities and suggest new strategies to clients before they ask

Skills

Paid ads management

Google Ads

Meta Ads

TikTok Ads

GA4

GTM

Conversion tracking

English communication

Tools

GA4

GTM

Job description

FasxTech Digital is a UK-registered digital marketing agency headquartered in Burnley, England, with our delivery team based in Lahore. We run SEO, paid ads, social media, web development and AI automation for clients across the UK, mostly in renewables, home services, aesthetics and retail. We’re growing quickly and want an experienced Paid Ads Manager to own campaign performance across our client portfolio.

What you’ll do

• Plan, launch and manage campaigns on Google Ads, Meta (Facebook & Instagram) and TikTok Ads for multiple UK clients
• Build full-funnel strategies covering lead generation, e-commerce sales and awareness
• Run keyword research, audience targeting, bidding strategy and budget allocation
• Set up and audit conversion tracking (GA4, Google Tag Manager, Meta Pixel / CAPI, TikTok Pixel)
• A/B test ad copy, creatives, landing pages and audiences to keep improving CPA and ROAS
• Brief our designers and video editors on ad creatives
• Prepare clear weekly and monthly performance reports and present results to clients
• Spot growth opportunities and suggest new strategies to clients before they ask

What we’re looking for

• 4+ years of hands-on experience managing paid campaigns
• Strong command of Google Ads (Search, Performance Max, Display, YouTube), Meta Ads and TikTok Ads
• Demonstrable results. You must be able to show real campaigns you’ve managed, with screenshots, case studies or account walkthroughs showing spend, CPA, ROAS and lead volumes
• Experience with international markets, ideally UK or US clients
• Solid understanding of GA4, GTM and conversion tracking
• Comfortable managing several accounts and budgets at once
• Excellent written and spoken English for client communication
• Google Ads / Meta Blueprint certifications are a plus

What we offer

• Competitive salary based on experience
• Work with UK clients across a range of industries
• A fast-growing agency where you can grow into a leadership role
• Modern office in DHA Phase 1, Lahore
• A collaborative team covering SEO, design, video and development