Outbound GTM Lead for B2B SaaS Growth

Brickstech; Lahore; On-site; PKR 16,607,000 - 24,910,000; Full time

Benefits offered by this job

Competitive base salary

Performance incentives

Job summary

Brickstech is seeking a growth-oriented specialist to own outbound sales initiatives and GTM execution. You will build ICPs, segment audiences, and personalize outreach to target US-based customers across multi-channel campaigns.

This role requires hands-on experience with cold email systems, CRMs like Salesforce, and automation tools, with the ability to drive strategy and execution end-to-end in a fast-paced environment.

Qualifications

• Proven experience in outbound sales, GTM, or growth roles.
• Hands-on with cold email systems and CRM workflows.
• Strong understanding of B2B SaaS and US outbound market.
• Ability to own both strategy and execution independently.

Responsibilities

• Build and optimize outbound GTM systems from prospecting to handoff.
• Design and execute cold email, LinkedIn outreach, and multi-touch campaigns.
• Set up and manage tools such as Apollo, Salesforce, and email automation platforms.
• Develop ICPs, segment target audiences, and personalize outreach.
• Conduct A/B testing to improve campaign performance.
• Optimize reply rates, meeting conversions, and pipeline generation.

Skills

Outbound sales

GTM strategy

CRM workflows

Multi-touch campaigns

Tools

Apollo

Salesforce

Email automation

Job description

Brickstech is seeking a growth-oriented specialist to own outbound sales initiatives and GTM execution. You will build ICPs, segment audiences, and personalize outreach to target US-based customers across multi-channel campaigns.

This role requires hands-on experience with cold email systems, CRMs like Salesforce, and automation tools, with the ability to drive strategy and execution end-to-end in a fast-paced environment.