Marketing Executive

KPSIAJ; Karachi Division; On-site; PKR 350,000 - 700,000; Full time

Job summary

KPSIAJ is seeking a Marketing Executive to drive our brand’s digital presence, from high-level content strategy to daily execution of social media and campaigns.

The role blends creative storytelling with project management to juggle multiple campaigns efficiently across platforms and partnerships.

Qualifications

• Experience managing social media across platforms.
• Ability to plan content calendars and write copy.
• Strong coordination skills for executing campaigns on multiple channels.

Responsibilities

• Social Media Management: Own daily operations across platforms, scheduling, engagement, and trends.
• Content Planning: Develop and maintain a content calendar, brainstorm themes, write copy, collaborate on visuals.
• Campaign Coordination: Manage product launches, seasonal promotions, and brand campaigns across channels.
• Ads Support: Assist in setup, tracking, and reporting of paid social/search campaigns with budget monitoring.
• Brand Outreach: Identify influencers, partners, and media outlets to expand reach.

Skills

Social media management

Content planning

Campaign coordination

Ads support

Brand outreach

Job description

We are seeking a versatile and proactive Marketing Executive to join our team. You will be the engine behind our brand’s digital presence, responsible for everything from high-level content strategy to the daily execution of social media, advertising support, and partnership building.

The ideal candidate is a blend of a creative storyteller and a detail-oriented project manager who can juggle multiple campaigns without dropping the ball

• Social Media Management: Own the daily operations across all platforms (Instagram, LinkedIn, etc.). This includes scheduling, community engagement, and monitoring trends to keep our brand relevant.
• Content Planning: Develop and maintain a comprehensive content calendar. You’ll brainstorm themes, write copy, and collaborate on visuals that align with our brand voice and business goals.
• Campaign Coordination: Act as the "air traffic controller" for marketing initiatives. You will ensure that product launches, seasonal promotions, and brand awareness campaigns are executed on time and across the right channels.
• Ads Support: Assist in the setup, tracking, and reporting of paid social and search campaigns. You’ll help monitor budgets and provide data-driven insights to optimize performance.
• Brand Outreach: Identify and connect with influencers, industry partners, and media outlets. You will be the first point of contact for building relationships that expand our brand’s reach.