Key Account Manager-Marketing Solutions

Daraz; Karachi Division; On-site; PKR 1,800,000 - 2,400,000; Full time

Job summary

Daraz is seeking a Key Account Manager to drive successful campaigns, optimize performance, and monitor results for strategic brands. You will build strong relationships with advertisers to position DMS as a trusted retail media solution.

Collaborate with local and regional teams to create compelling partnership packages, train teams on regional insights, and manage end-to-end campaign execution including payment resolution and post-mortem reports.

Qualifications

• Required Skills/Abilities include strong negotiation, excellent communication, and the ability to close sales across levels.

Responsibilities

• Ensure successful campaign execution, optimization, and performance monitoring for key accounts.

Skills

Strong negotiation skills

Excellent communication

Presentation skills

Ability to close sales

English proficiency

Education

Bachelor's Degree/Professional Qualification in Marketing, Business or CIM

Tools

Google Ads

Facebook Ads

YouTube Ads

Job description

Key Account Management

Ensure successful campaign execution, optimization, and performance monitoring for key accounts.

Build strong relationships with brands and advertisers to establish DMS as a trusted retail media solution.

Collaboration & Partnership Development

Work with local and regional teams to create compelling partnership packages using DMS offerings.

Conduct training and knowledge-sharing sessions for local teams based on regional insights.

Sales & Performance Tracking

• Use sales tools and PMOs to monitor account performance, track sales progress, and forecast revenue opportunities.
• Prospect and establish relationships with new advertisers and agencies.
• Identify high-growth potential brands and align them with DMS advertising opportunities.

Inter-Departmental Collaboration

• Coordinate with internal stakeholders to implement best practices and align cross-functional teams.
• Conduct regular update meetings to track progress, address challenges, and ensure smooth campaign execution.
• Provide structured feedback to regional teams for product and DMS improvements based on market insights.

Campaign & Financial Management

• Oversee onsite campaigns for strategic accounts, ensuring seamless execution and continuous improvement.
• Resolve payment disputes with sellers and collaborate with finance teams on approvals, recoveries, and credit limits.
• Prepare campaign post-mortems, advertising plans, and performance reports to refine strategies and enhance future campaigns.

Revenue Focus

Ensure campaigns are active, optimized, and revenue-driven to meet performance targets.

Job Requirements

Required Skills/Abilities:

• Bachelor's Degree/Professional Qualification in Marketing, Business or CIM
• Minimum 3 to 4 years of experience in marketing, brand advertising, online advertising, or agency-related roles.
• Strong background in performance advertising (preferably search advertising) and branding advertising.
• Proven ability to consistently close sales, generate revenue, and meet both short-term goals and long-term strategic objectives.
• Strong negotiation skills and the ability to manage internal and external relationships at a high level.
• Experience collaborating with account, product, program management, and operations teams.
• Ability to influence decision-makers across multiple levels without direct authority.
• Hands-on experience in Google Ads, Facebook Ads, and YouTube Ads.
• Excellent communication and presentation skills, both written and verbal in English.