Junior Meta Ads Executive

Markesta; Pakistan; Remote; PKR 112,000 - 446,000; Full time

Benefits offered by this job

Live campaign experience

Mentorship from Senior Meta Ads Mgr

Fully remote role in Pakistan

Six-month training path

Practical skills in Meta Ads

Visible growth and advancement

Job summary

Markesta is a digital marketing partner for real estate clients, offering hands-on Meta Ads work from day one. You'll execute campaigns, monitor performance, and contribute to audience research and creative testing under guidance from a Senior Meta Ads Manager.

Months 1-3 pay PKR 10,000/month; Months 4-6 pay PKR 20,000/month. Complete training to become a permanent Meta Ads Manager from Month 7 at PKR 40,000/month. Remote work from Pakistan with a clear path to growth.

Qualifications

• Graphic design and video editing skills are a must.
• Experience with Canva, Photoshop, Illustrator or similar tools.

Responsibilities

• Assist the Senior Meta Ads Manager in setting up, launching, and monitoring Facebook and Instagram campaigns for real estate clients, hands-on inside Ads Manager from the start
• Track daily campaign performance metrics: spend, reach, impressions, link clicks, leads generated, and cost per lead, and flag any significant changes or anomalies to your senior before they become issues
• Support audience research: help identify and document interest-based, behavioural, and location-based targeting approaches for each client's property type and buyer profile
• Assist in creative testing: document what creatives are being tested, record performance results, and maintain a clear log of what works and what doesn't across all accounts
• Prepare weekly performance summaries for each assigned account, clear, accurate, and formatted as directed by your senior
• Design basic ad creatives using graphic design tools: static posts, carousel formats, and story assets aligned with each client's brand and campaign brief
• Perform basic video editing tasks for ad creatives: trimming footage, formatting for social media dimensions, adding subtitles or text overlays
• Attend all internal training sessions, take detailed notes, and apply what you learn directly to live accounts, your rate of improvement is your responsibility
• Take on more independent ownership as your skills develop, the expectation is that you grow fast, ask smart questions, and need less guidance every month

Skills

Graphic design

Video editing

Tools

Canva

Adobe Photoshop

Adobe Illustrator

CapCut

Premiere Pro

Job description

SALARY PKR 10,000/month (Months 1-3) PKR 20,000/month (Months 4-6); PKR 40,000/month (from Month 7*)

LOCATION Remote - Pakistan

WORKING DAYS Monday-Friday

WORKING HOURS 10:00 AM-7:00 PM PKT

EXPERIENCE Fresh to 1 year

REPORTS TO Senior Meta Ads Manager

PROBATION PERIOD 3 months (6-month training; promotion review in Month 7)

About Markesta

Markesta is a digital marketing partner built for real estate companies worldwide. We handle the full pipeline: acquisition, qualification, and retention, through paid ads (Meta, Google, TikTok), local SEO, high-converting websites, content, AI-powered lead qualification, and CRM and follow-up systems built around each client's pipeline. We work with agencies, brokers, and developers across markets, helping them turn ad spend into serious, ready-to-talk buyers and investors.

About the Role

You'll be working on live Meta Ads campaigns for real estate clients across Pakistan from day one: real budgets, real clients, real results tracked daily. Your Senior Meta Ads Manager sets the strategy for each account and gives you daily tasks; your job is to execute that strategy correctly, set up the campaign (audience, creatives, copy), and get it ready for QA before it goes live.

Months 1-3 pay PKR 10,000/month; Months 4-6 pay PKR 20,000/month. Complete your training successfully to become a permanent Meta Ads Manager from Month 7 at PKR 40,000/month. Promotion is subject to demonstrated readiness and successful training completion.

What You'll Do

• Assist the Senior Meta Ads Manager in setting up, launching, and monitoring Facebook and Instagram campaigns for real estate clients, hands-on inside Ads Manager from the start
• Track daily campaign performance metrics: spend, reach, impressions, link clicks, leads generated, and cost per lead, and flag any significant changes or anomalies to your senior before they become issues
• Support audience research: help identify and document interest-based, behavioural, and location-based targeting approaches for each client's property type and buyer profile
• Assist in creative testing: document what creatives are being tested, record performance results, and maintain a clear log of what works and what doesn't across all accounts
• Prepare weekly performance summaries for each assigned account, clear, accurate, and formatted as directed by your senior
• Design basic ad creatives using graphic design tools: static posts, carousel formats, and story assets aligned with each client's brand and campaign brief
• Perform basic video editing tasks for ad creatives: trimming footage, formatting for social media dimensions, adding subtitles or text overlays
• Attend all internal training sessions, take detailed notes, and apply what you learn directly to live accounts, your rate of improvement is your responsibility
• Take on more independent ownership as your skills develop, the expectation is that you grow fast, ask smart questions, and need less guidance every month

Requirements

• Graphic design and video editing skills are a must, not optional
• Graphic design skills: able to create clean, on-brand static ad creatives using Canva, Adobe Photoshop, Adobe Illustrator, or similar tools
• Basic video editing ability: comfortable trimming footage, formatting for social media, and adding text overlays or subtitles using CapCut, Premiere Pro, or similar
• Basic understanding of Facebook and Instagram as advertising platforms. You don't need campaign experience, but you need genuine curiosity about how paid ads work and a drive to learn fast
• Strong attention to detail. Campaign monitoring requires accuracy, a number you misread or a metric you miss has real consequences
• Comfortable working with data: able to read a performance dashboard, spot a trend, and explain what you're seeing in plain language
• Reliable, disciplined, and self-driven. This is a remote role with no one watching over your shoulder, your output speaks for itself
• Willing to learn fast, ask good questions, and take direct feedback without getting defensive
• A clear goal of building a career in digital marketing, this isn't a role for someone filling time between other things
• A working laptop and a stable, good internet connection

What We Offer

• Live campaign experience from day one, not simulations, not case studies, not theory: real accounts, real clients, real results
• Direct daily mentorship from a Senior Meta Ads Manager handling multiple real estate client accounts at once
• Fully remote role, work from anywhere in Pakistan
• A structured six-month training path with eligibility for permanent Meta Ads Manager promotion from Month 7 at PKR 40,000/month, subject to successful training
• Practical skills in Meta Ads, real estate lead generation, audience strategy, creative production, and performance reporting, a toolkit that transfers to any industry
• A clearly defined role in a growing agency where your contribution is visible, your growth is measurable, and your advancement is entirely in your own hands