Growth-Focused Digital Marketing Specialist

The Fine Dudes; Lahore; On-site; PKR 600,000 - 900,000; Full time

Job summary

The Fine Dudes in Lahore, Pakistan is seeking a Digital Marketing Specialist to build campaigns and drive brand momentum through performance-driven strategies. The ideal candidate will plan and optimize digital campaigns while collaborating across teams.

This role requires a solid understanding of analytics and audience targeting, with a focus on improving engagement and ROI. Join TFD to leverage your skills in a dynamic environment.

Qualifications

• Strong understanding of analytics, audience targeting, and optimization.
• Experience with paid media platforms and reporting tools.
• Good communication skills with clear result presentation.

Responsibilities

• Plan, launch, and optimize paid and organic digital campaigns.
• Track campaign performance and turn analytics into actionable recommendations.
• Support SEO, social, content, and conversion-oriented marketing efforts.
• Collaborate with design, content, and sales teams on campaign execution.
• Identify opportunities to improve engagement, retention, and ROI.

Skills

Analytics

Audience targeting

Optimization

Paid media platforms

Reporting tools

Communication skills

Job description

The Fine Dudes in Lahore, Pakistan is seeking a Digital Marketing Specialist to build campaigns and drive brand momentum through performance-driven strategies. The ideal candidate will plan and optimize digital campaigns while collaborating across teams.

This role requires a solid understanding of analytics and audience targeting, with a focus on improving engagement and ROI. Join TFD to leverage your skills in a dynamic environment.