Digital Marketing Strategist – Campaigns, SEO & Analytics

Taraki; Lahore; On-site; PKR 900,000 - 1,800,000; Full time

Job summary

Work Together in Lahore is seeking a Female Digital Marketing Specialist to join our dynamic team. You will develop and execute online marketing strategies to increase brand visibility and drive traffic across digital platforms.

The role requires creativity and analytics, campaign management, SEO, PPC, social media content, and collaboration with internal teams to optimize landing pages and user experience. On-site, full-time position with opportunities to shape our digital presence.

Qualifications

• Bachelor's degree in Marketing, Digital Marketing, or related field.
• 3-5 years of experience in digital marketing.
• Proven work experience as Digital Marketing Specialist or similar role.
• Strong understanding of online marketing concepts and best practices.
• Ability to work on-site in a full-time capacity.

Responsibilities

• Develop and manage digital marketing campaigns across various platforms.
• Conduct keyword research and optimize website content for SEO.
• Manage and create content for social media accounts, ensuring content is engaging and on-brand.
• Analyze and report on campaign performance and optimize based on data insights.
• Collaborate with internal teams to create landing pages and optimize UX.
• Assist in formulating strategies to build a lasting digital connection with consumers.
• Use Google Analytics to track and analyze website traffic flow.
• Identify new digital marketing trends and keep brand at industry forefront.
• Manage email marketing and CRM campaigns to enhance customer engagement.

Skills

Digital marketing

Campaign management

Content creation

Analytical thinking

Communication

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Google Ads (AdWords)

SEO

Adobe Creative Suite

Job description

Work Together in Lahore is seeking a Female Digital Marketing Specialist to join our dynamic team. You will develop and execute online marketing strategies to increase brand visibility and drive traffic across digital platforms.

The role requires creativity and analytics, campaign management, SEO, PPC, social media content, and collaboration with internal teams to optimize landing pages and user experience. On-site, full-time position with opportunities to shape our digital presence.