End-to-End PPC Specialist for Ecommerce Growth

Navigatorhr; Islamabad; On-site; PKR 2,009,000 - 2,567,000; Full time

Job summary

Navigatorhr is seeking a hands-on Performance Marketing Specialist (PPC) to own and scale paid search and Shopping campaigns from end to end. This onsite role requires independent execution, daily bid management, and data-driven optimization.

You will optimize Merchant Center feeds, run keyword research, and design tests to improve ROAS. Expect detailed reporting and staying ahead of Google Ads changes, with a strong focus on ecommerce catalogs.

Qualifications

• 3+ years hands-on Google Ads management with a Shopping/ecommerce component.
• Track record of running accounts solo and hitting ROAS/CPA targets without a team backing you up.
• Working knowledge of Google Merchant Center and product feed management.
• Comfort with GA4 and conversion tracking fundamentals.
• Strong Excel/Sheets skills and data fluency.
• Self-directed and resourceful; you diagnose and fix problems independently.

Responsibilities

• Plan, build, and optimize Google Search, Shopping, and Performance Max campaigns against ROAS and revenue targets — entirely on your own.
• Own the Google Merchant Center feed end to end — disapprovals, title/attribute/image optimization, and feed structuring for visibility.
• Manage bids, budgets, and pacing daily; reallocate spend toward top-performing products and categories.
• Run keyword research, build negative keyword lists, and refine account structure.
• Design and execute A/B tests on ad copy, bidding, and campaign structure.
• Maintain conversion tracking (GA4, Google Ads conversions) and resolve discrepancies yourself.
• Analyze performance and report weekly/monthly on spend, ROAS, CPA, and growth opportunities.
• Stay current on Google Ads and Shopping changes and adapt fast.

Skills

Google Ads

Shopping campaigns

A/B testing

Excel/Sheets

GA4/conversion tracking

Data analysis

Tools

Google Merchant Center

Feed management tools

DataFeedWatch/Feedonomics

Job description

Navigatorhr is seeking a hands-on Performance Marketing Specialist (PPC) to own and scale paid search and Shopping campaigns from end to end. This onsite role requires independent execution, daily bid management, and data-driven optimization.

You will optimize Merchant Center feeds, run keyword research, and design tests to improve ROAS. Expect detailed reporting and staying ahead of Google Ads changes, with a strong focus on ecommerce catalogs.