DIGITAL MARKETING EXPERTS

Hajvery University; Lahore; On-site; PKR 600,000 - 900,000; Full time

Job summary

Hajvery University in Lahore, Pakistan seeks a skilled Social Media Marketing Specialist to develop and execute strategies across Facebook, Twitter, Instagram and LinkedIn. You will create engaging content, monitor performance via analytics tools, and collaborate with multiple departments to align campaigns with the university's goals.

Ideal candidates have proven experience in education marketing, strong written and verbal communication skills, and the ability to work independently or in a

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in social media marketing, preferably in education.
• Strong understanding of social media platforms and their audiences.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.

Responsibilities

• Develop and execute social media marketing strategies to increase brand awareness and engagement.
• Create and curate content for Facebook, Twitter, Instagram, and LinkedIn.
• Monitor and analyze social media performance using analytics tools to identify trends and insights.
• Collaborate with other departments to create social media campaigns that align with the university’s goals and objectives.
• Manage social media advertising campaigns to reach target audiences and achieve campaign objectives.
• Stay up-to-date with the latest social media trends, tools and best practices.
• Engage with followers and respond to comments and messages in a timely manner.
• Assist in developing and implementing digital marketing strategies, including email marketing and SEO.

Skills

Social media marketing

Content creation

Communication skills

Team collaboration

Independent work

Campaign management

Analytics

Education

Bachelor’s degree in Marketing, Communications, or related field

Tools

Analytics tools

Email marketing

Job description

• Develop and execute social media marketing strategies to increase brand awareness and engagement.
• Create and curate engaging content for social media platforms, including Facebook, Twitter, Instagram, and LinkedIn.
• Monitor and analyze social media performance using analytics tools to identify trends and insights.
• Collaborate with other departments to create social media campaigns that align with the university’s goals and objectives.
• Manage social media advertising campaigns to reach target audiences and achieve campaign objectives.
• Stay up-to-date with the latest social media trends, tools and best practices.
• Engage with followers and respond to comments and messages in a timely manner.
• Assist in developing and implementing digital marketing strategies, including email marketing and SEO.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in social media marketing, preferably in the education sector.
• Strong understanding of social media platforms and their respective audiences.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.