Social Media Manager

Brickstech; Lahore; On-site; PKR 600,000 - 1,000,000; Full time

Job summary

Brickstech in Lahore is seeking a proactive Social Media Manager to shape our online voice. You will develop strategies, create engaging content across Facebook, X, Instagram and LinkedIn, and manage daily interactions to foster community growth.

The role requires 1–2 years of experience, strong copywriting, familiarity with SEO, Google Analytics, and design tools like Canva or Adobe Creative Suite. You will collaborate with marketing and design teams to drive brand awareness and performance.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• 1–2 years of hands-on social media management experience.
• Excellent copywriting with attention to detail.
• Strong knowledge of SEO, keyword research, and Google Analytics.
• Proficiency with design tools (Canva, Adobe).
• Experience running paid social campaigns is a plus.

Responsibilities

• Develop and implement social media strategies aligned with business goals.
• Create engaging content for Facebook, Twitter, Instagram, and LinkedIn.
• Monitor social accounts and respond to comments and messages.
• Analyze metrics and produce reports using Google Analytics and Hootsuite Insights.
• Collaborate with marketing, design, and content teams for a cohesive identity.
• Keep up-to-date with trends in social media, design tools, and apps.
• Manage social media advertising campaigns and brand promotions.
• Identify influencers to enhance brand reputation.
• Develop community initiatives to engage online audiences.

Skills

Content management

Copywriting

SEO & Analytics

Social strategy

Web design

Google Analytics

Hootsuite

Influencer outreach

Education

Bachelor’s degree in Marketing

Certifications in social media management

Tools

Google Analytics

Canva

Adobe Creative Suite

Hootsuite Insights

Job description

Job Description

Responsibilities:

• - Develop and implement social media strategies to align with business goals.
• - Create engaging content for various social media platforms, including but not limited to Facebook, Twitter, Instagram, and LinkedIn.
• - Monitor social media accounts for comments, messages, and mentions and respond appropriately.
• - Analyze social media metrics and develop reports to track performance and measure success using tools such as Google Analytics and Hootsuite Insights.
• - Collaborate with marketing, design, and content teams to ensure a cohesive social media identity.
• - Stay up-to-date with current technologies and trends in social media, design tools, and applications.
• - Manage social media advertising campaigns and brand promotions.
• - Identify and engage with industry influencers to boost the brand's reputation.
• - Develop community initiatives to engage with online audiences and build strong brand presence.

Requirements:

• - Proven work experience as a Social Media Manager or a similar role, ideally with 1–2 years of experience.
• - Hands-on experience in content management.
• - Excellent copywriting skills with a keen eye for detail.
• - Strong familiarity with web design and publishing.
• - Solid knowledge of SEO, keyword research, and Google Analytics.
• - Basic knowledge of design tools (e.g., Canva, Adobe Creative Suite).
• - Ability to deliver creative content (text, image, and video).
• - Excellent communication skills.
• - Analytical and multitasking abilities.

Qualifications:

• - Bachelor’s degree in Marketing, Communications, Business, or a relevant field.
• - Relevant certifications in social media management or digital marketing are a plus.
• - Experience in running paid social advertising campaigns.
• - Demonstrated ability to manage multiple projects and meet deadlines effectively.

Personal Attributes:

• - Creative thinker with an out-of-the-box approach.
• - Highly organized and detail-oriented.
• - Proactive and capable of working independently or as part of a team.
• - Passionate about digital marketing and social media trends.