Business Development Officer In Sales

EFU LIFE ASSURANCE - KARACHI CRESCENT ZONE; Karachi Division; On-site; PKR 446,000 - 893,000; Full time

Job summary

EFU Life Assurance - Karachi Crescent Zone is seeking a proactive Business Development Officer to drive growth by generating leads, presenting solutions, and closing deals. You will manage the full sales cycle and build strategic relationships with corporate clients.

The role requires 1–3+ years in sales, strong communication, and CRM experience with platforms like Salesforce, HubSpot, or Zoho. You will collaborate with marketing and service teams to meet targets and provide accurate forecasts.

Qualifications

• 1–3+ years of experience in sales, business development or client acquisition.
• Outstanding verbal and written communication skills with strong presentation capabilities.
• Strong interpersonal skills with a proven track record of pitching services/products and closing sales deals.
• Target-driven mindset with resilience under pressure.
• Familiarity with CRM platforms (e.g., Salesforce, HubSpot, or Zoho) and MS Office/Google Workspace.

Responsibilities

• Lead generation and outbound prospecting to identify market opportunities.
• Manage the full sales pipeline from outreach to contract closing.
• Build, nurture, and maintain relationships with corporate clients and decision-makers.
• Monitor market trends and customer needs to refine sales strategies.
• Maintain accurate sales records and provide weekly/monthly forecasts.
• Meet or exceed individual and team sales targets and KPIs.
• Collaborate with marketing and customer service to ensure smooth onboarding.

Job description

Job Role & Overview

The Business Development Officer (BDO) – Sales is responsible for driving business growth by generating new leads, building strategic client relationships, and closing sales deals. This role manages the full sales cycle—from prospecting and initial contact to conducting presentations, negotiating contracts, and securing long‑term clients.

Key Responsibilities & Description

• Lead Generation & Prospecting: Proactively research, identify, and qualify new market opportunities through outbound cold calling, email campaigns, networking, and direct prospecting.
• Client Acquisition & Closing: Manage the complete sales pipeline—from initial outreach and sales presentations to contract negotiations and closing deals.
• Relationship Management: Build, nurture, and maintain strong, trust‑based relationships with corporate clients, business owners, and key decision‑makers.
• Market Research & Strategy: Monitor market trends, competitor activity, and customer needs to refine sales approaches and identify untapped business opportunities.
• Sales Pipeline & Reporting: Maintain accurate sales records, track leads, and manage client data in CRM tools to provide accurate weekly/monthly sales forecasts.
• Target Achievement: Consistently meet or exceed assigned individual and team sales targets and key performance indicators (KPIs).
• Cross‑Functional Collaboration: Work alongside marketing and customer service teams to align promotional strategies and ensure smooth client onboarding.

Requirements & Qualifications

• Experience: Proven 1–3+ years of experience in sales, business development, or client acquisition.
• Communication: Outstanding verbal and written communication skills with strong presentation capabilities.
• Negotiation & Pitching: Strong interpersonal skills with a proven track record of pitching services/products and closing sales deals.
• Sales Orientation: Target‑driven mindset with strong problem‑solving abilities and resilience under pressure.
• Technical Skills: Familiarity with CRM platforms (e.g., Salesforce, HubSpot, or Zoho) and basic tools like MS Office / Google Workspace.
• Education: Bachelor’s degree in Business Administration, Marketing, Economics, or a related discipline (equivalent relevant experience is also accepted).