Business Development Intern

Dot2Shape; Pakistan; On-site; PKR 1,800,000 - 3,000,000; Full time

Benefits offered by this job

Competitive remuneration

Rewarding Quarterly Performance Bonus

Office Lunch

Monthly Gym Subscription

Sports Activities

Annual Dinner

Annual Tour

Job summary

Dot2Shape is seeking an Email Marketing Specialist with hands-on experience in Salesforce and Instantly to manage outbound email campaigns and scale programs for international B2B clients.

You will own CRM data, create automated workflows, and monitor deliverability, while collaborating with Sales and Business Development to optimize outreach strategies and report on performance.

Qualifications

• 3+ years of experience in email marketing.
• Hands-on experience with Salesforce and Instantly.ai.
• Experience handling CRM automation and lead management.
• Experience with international B2B clients.
• Knowledge of email deliverability best practices.

Responsibilities

• Build, launch, and manage outbound email campaigns using Salesforce/Instantly.
• Manage Salesforce/Instantly CRM data including contacts, accounts, opportunities, and campaigns.
• Create and maintain email sequences, workflows, and automation.
• Segment prospects and customers for targeted campaigns.
• Ensure high deliverability via domain warm-up and SPF/DKIM/DMARC setup.
• Monitor KPIs: open, reply, CTR, bounce, conversions; perform A/B tests.
• Collaborate with Sales/BD to optimize outreach strategies.
• Maintain CRM data accuracy and lead lifecycle management.
• Generate weekly/monthly performance reports with insights.
• Stay updated on trends, regulations, and best practices.

Skills

Email marketing

Salesforce

CRM management

Campaign analytics

A/B testing

Tools

Salesforce

Instantly.ai

Skrapp

Apollo

HubSpot

Clay

Smartlead

Job description

We are looking for a results-driven Email Marketing Specialist with hands-on experience in Salesforce and Instantly to manage, optimize, and scale outbound email campaigns. The ideal candidate will have strong expertise in CRM management, email automation, campaign optimization, lead nurturing, and performance analysis.

About Dot2Shape:

Dot2Shape is a premium design company specialising in long-term, enterprise-level product designs & UI/UX designs, delivering user-centred digital experiences for brands worldwide.

Key Responsibilities:

• Build, launch, and manage outbound email campaigns using Salesforce/Instantly.
• Manage Salesforce/Instantly CRM, including contacts, accounts, opportunities, and campaign data.
• Create and maintain email sequences, workflows, and automation.
• Segment prospects and customers for targeted email campaigns.
• Ensure high email deliverability through domain warm-up, inbox health monitoring, SPF/DKIM/DMARC configuration, and list hygiene.
• Monitor campaign KPIs including open rate, reply rate, click-through rate, bounce rate, and conversions.
• Conduct A/B testing for subject lines, email copy, CTAs, and campaign timing.
• Collaborate with Sales and Business Development teams to optimize outreach strategies.
• Maintain CRM data accuracy and ensure proper lead lifecycle management.
• Generate weekly and monthly campaign performance reports with actionable insights.
• Stay updated with email marketing trends, compliance regulations, and industry best practices.

Candidate Profile:

• 3+ years of experience in email marketing.
• Experience with Skrapp, Apollo, HubSpot, Clay, Smartlead, or similar tools.
• Experience working with international B2B clients.
• Strong hands-on experience with Salesforce CRM.
• Knowledge of email deliverability best practices.
• Expertise in Instantly.ai for targeted email campaigns.
• Experience with CRM automation and lead management.
• Excellent understanding of outbound B2B email marketing.
• Strong analytical and reporting skills.
• Familiarity with email authentication protocols (SPF, DKIM, DMARC).
• Basic understanding of HTML email templates is a plus.
• Excellent organizational and time management skills.

Nice to Have

• Experience with AI-assisted email personalization.
• Understanding of outbound sales processes.

Why Join Dot2shape?

Opportunity to lead strategic initiatives and shape our freelance presence.

Work friendly Culture in a collaborative and innovative environment with top-tier professionals.

Perks & Benefits at Dot2shape:

• Competitive remuneration
• Rewarding Quarterly Performance Bonus (25%-100%)
• Office Lunch
• Monthly Gym Subscription
• Sports Activities
• Annual Dinner
• Annual Tour