Overview
A growing e-commerce brand in the culinary and kitchenware space is seeking a creative, trends-driven TikTok Specialist to lead end-to-end strategy, short-form content creation, and community growth. In this part-time remote role (20 hours/week), you will manage a consistent content calendar, engage directly with the brand's audience, and leverage AI-powered video editing tools alongside viral platform trends to produce high-performing video content. The ideal candidate brings 3+ years of dedicated TikTok management experience, a strong portfolio of channel growth, and a sharp eye for translating algorithm shifts into engaging brand stories.
Schedule
- Flexible during client business hours, England timezone, 20 hours per week
Key Responsibilities
- Own the end-to-end TikTok content strategy for the company, from ideation to posting schedule
- Create, plan, and manage a consistent content calendar that reflects for the company's "Cook, Create, Share" philosophy
- Drive community engagement by responding to comments, engaging with followers, and building an active, loyal brand presence
- Monitor TikTok trends, sounds, challenges, and formats to keep content culturally relevant and on-brand
- Analyze content performance metrics and adjust strategy to optimize reach, engagement, and follower growth
- Collaborate with the marketing and product teams to ensure content aligns with company's visual identity and brand voice
- Stay ahead of platform algorithm changes and emerging food/lifestyle content trends
- Leverage AI video creation tools to produce engaging, on-trend content efficiently
Qualifications
- 3–5 years of experience in social media management, with a strong, proven track record specifically on TikTok
- Demonstrated success growing TikTok accounts or driving high-performing campaigns (portfolio or case studies preferred)
- Understanding of lifestyle, home, or food-adjacent brand marketing is a strong plus
- Deep understanding of TikTok trends, content formats, and platform culture
- Strong content planning, scheduling, and community management skills
- Experience with TikTok analytics and performance tracking tools
- Familiarity with AI video generation/editing tools (e.g., Runway, CapCut AI, Sora, or similar) is a strong plus
- Excellent communication skills and ability to work independently in a part-time capacity
Independent Contractor Perks
- Permanent work from home
- Immediate hiring