Social Media Marketing VA

vamasters, Inc.; Maasin; Remote; PHP 279,000 - 614,000; Full time

Job summary

vamasters, Inc. is seeking a Digital Marketing Specialist to ensure our brand shows up with effective emails and posts for custom branded apparel and promotional products. You will manage email campaigns, social media, and a content calendar to establish us as industry experts.

Join a proactive team that values bold ideas, collaboration with the owner, and opportunities to grow the brand. This role emphasizes remote collaboration and delivering measurable results across B2C and B2B channels.

Qualifications

• Experience running email campaigns including promotional and win-back sends.
• Hands-on with Mailchimp, Klaviyo or Constant Contact.
• Experience creating and managing social media content on Facebook, Instagram, and LinkedIn.
• Strong copywriting for email and social media.
• Working knowledge of Canva or similar design tools.
• Understanding of email metrics like open/click rates and list segmentation.
• Self-reliant in a remote setup with strong communication.
• Proficient in coordinating with teams and stakeholders.

Responsibilities

• Launch and manage email marketing campaigns for B2C stores and B2B clients.
• Plan and send win-back and promotional email campaigns.
• Create and schedule social media content for Facebook and Instagram.
• Build presence and engagement on LinkedIn.
• Collaborate with the owner on a content calendar to position the brand as an industry expert.
• Run occasional giveaways to grow followers and drive referrals.
• Monitor campaign and content performance and suggest improvements.
• Maintain and segment email lists for different audiences.

Skills

Email marketing

Social media

Copywriting

Canva

Email metrics

Remote work

Communication

Marketing platforms

Content calendar

B2C/B2B

Tools

Mailchimp

Klaviyo

Constant Contact

Job description

Job Summary:

A brand becomes known for what it shows up with every week, and a Digital Marketing Specialist will make sure ours shows up with the right emails and posts for custom branded apparel and promotional products. You will run our email marketing and social media presence, launching email campaigns for both our consumer stores and our business client list, creating content for Facebook and Instagram, and growing our LinkedIn following. We want a proactive marketer who can turn a content calendar into consistent, engaging campaigns that establish us as experts in the field.

Key Responsibilities:

• Launch and manage email marketing campaigns for B2C online stores and the B2B/corporate client list
• Plan and send win-back and promotional email campaigns
• Create and schedule social media content for Facebook and Instagram
• Build our presence and engagement on LinkedIn
• Partner with the business owner on a content calendar that positions the brand as an industry expert in custom branded apparel, embroidery, and promotional products
• Run occasional giveaways to grow followers and drive referrals
• Watch campaign and content performance and recommend improvements
• Maintain and segment email lists for different audiences

Mandatory Skills:

• Proven experience running email marketing campaigns, including promotional and win-back sends
• Hands-on experience with at least one email marketing platform (e.g., Mailchimp, Klaviyo, Constant Contact)
• Experience creating and managing social media content on Facebook, Instagram, and LinkedIn
• Strong copywriting skills for email and social media
• Working knowledge of Canva or similar design tools
• Understanding of email metrics such as open rates, click rates, and list segmentation
• Careful about quality, quick to respond, and self-reliant in a remote setup
• Strong communication skills

Preferred Skills:

• Experience in e-commerce, apparel, or promotional products
• Experience with both B2C and B2B marketing
• Experience planning and running social media giveaways
• Familiarity with content calendars and scheduling tools
• Ability to recommend email platforms and set up new marketing tools
• Can keep several projects in motion at the same time without letting any stall

Why Join Us:

Own the marketing for an established business with a clear brand and loyal customers. You will work directly with the business owner, have room to contribute your own ideas, and see the results of your campaigns. If you enjoy building audiences and growing a brand, you will have room to grow with us.