Social Media Engagement Specialist

Global BPO Solution Ltd.; Metro Manila; Remote; PHP 300,000 - 420,000; Full time

Benefits offered by this job

Work from home

Job summary

Smart Outsourcing Solution in the Philippines is seeking a Social Media Engagement Specialist to manage high-volume interactions across our social channels and convert engagement into qualified opportunities through timely, professional, and engaging communication.

This operations-focused role thrives in fast-paced settings, involves DM outreach, lead qualification in HubSpot, and collaboration with sales while maintaining accuracy, moderation, and compliant health disclosures.

Qualifications

• Thrives in high-volume, fast-response environments.
• Excellent written communication with human tone.
• Ability to make quick judgment calls under pressure.
• High attention to detail in tagging, routing, and CRM entry.
• Strong tolerance for repetitive, metric-driven workflows.
• Able to switch between multiple tools without loss of accuracy.
• Independent, remote-ready work discipline.

Responsibilities

• Respond to comments across posts, ads, reels, and live content using a structured public reply + DM follow-up workflow.
• Initiate first-touch DMs for engaged users and inbound inquiries.
• Qualify leads based on predefined criteria and capture contact details (email, phone).
• Submit and tag leads in HubSpot, ensuring accurate record linkage or creation.
• Post qualified leads to designated Slack channels for sales follow-up.
• Maintain daily lead targets.
• Run structured multi-day DM follow-up sequences (up to 7 days).
• Track engagement status using internal tagging and folder systems.
• Prioritize follow-ups based on engagement signals and response timing.
• Ensure consistent re-engagement of unresponsive but qualified users.
• Identify and remove spam, scam, or irrelevant content.
• Hide or escalate inappropriate content while preserving legitimate engagement.
• Route conversations based on urgency and type.
• Apply required DISCLAIMERS for sensitive health-related conversations.
• Follow internal compliance workflows for higher-risk interactions.

Skills

High-volume work

Written communication

Decision making

Attention to detail

Repetitive workflow tolerance

Multi-tool switching

Remote work discipline

Tools

Statusbrew

HubSpot CRM

Slack

ManyChat

AI Blaze / Text Blaze

Notion

Job description

About the Role

We’re looking for a Social Media Engagement Specialist to join a fast-growing international health organization. In this role, you’ll manage high-volume social media interactions and help convert inbound engagement into qualified opportunities through timely, professional, and engaging communication.

This is an operations-focused role suited for candidates who thrive in fast-paced environments, enjoy engaging with customers through social media, and can manage multiple conversations while maintaining accuracy and professionalism.

Key Responsibilities Performance Expectations

1. Social Engagement & Lead Generation

• Respond to comments across posts, ads, reels, and live content using a structured public reply + DM follow-up workflow




• Initiate first-touch DMs for engaged users and inbound inquiries




• Qualify leads based on predefined criteria and capture contact details (email, phone)




• Submit and tag leads in HubSpot, ensuring accurate record linkage or creation




• Post qualified leads to designated Slack channels for sales follow-up




• Maintain daily lead targets

2. Follow-Up Execution

• Run structured multi-day DM follow-up sequences (up to 7 days)




• Track engagement status using internal tagging and folder systems




• Prioritize follow-ups based on engagement signals and response timing




• Ensure consistent re-engagement of unresponsive but qualified users

3. Community Moderation

• Identify and remove spam, scam, or irrelevant content




• Hide or escalate inappropriate content while preserving legitimate engagement

4. Routing & Triage

• Route conversations based on urgency and type

5. Compliance & Communication Standards

• Apply required DISCLAIMERS for sensitive health-related conversations




• Follow internal compliance workflows for higher-risk interactions

Tools You’ll Use

• Statusbrew




• HubSpot CRM




• Slack




• ManyChat




• AI Blaze / Text Blaze




• Notion

Qualifications

Required

• Comfortable operating in high-volume, fast-response environments




• Strong written communication skills with natural, human tone




• Ability to make quick judgment calls under pressure




• High attention to detail in tagging, routing, and CRM entry




• Strong tolerance for repetitive, metric-driven workflows




• Able to switch between multiple tools without loss of accuracy




• Independent, remote-ready work discipline

Preferred

• Social media community management or DM engagement roles




• Customer support, triage, or frontline service experience




• Lead generation or sales-adjacent workflows




• Familiarity with wellness, health, or functional medicine content




• Experience using automation or AI-assisted tools

Benefits:

• Work from home