Social Media and Content Manager

FlowerStore Group; Mandaluyong; On-site; PHP 420,000 - 720,000; Full time

Benefits offered by this job

Growth opportunities

Extensive training

Direct guidance from executives

Job summary

FlowerStore Group is seeking a Social Media and Content Manager to lead our online presence from Makati. You will create engaging content, manage accounts on X, LinkedIn, YouTube, and more, and drive community engagement across channels. This role suits a proactive communicator with a passion for e-commerce and gifting.

You will collaborate with marketing to plan campaigns, analyze performance with Google Analytics, and build influencer partnerships to grow our brand across Southeast Asia.

Qualifications

• Bachelor's degree in marketing or related field.
• Experience in e-commerce and social media marketing.
• Strong written and verbal communication skills.
• Proactive, driven and results-oriented.
• Experience with analytics and ads platforms is a plus.

Responsibilities

• Social Media Management: Oversee and manage social media accounts.
• Content Creation: Develop and schedule engaging and relevant content tailored to each platform’s audience and guidelines.
• Community Engagement: Respond to comments, inquiries, and foster conversations.
• Campaign Execution: Plan and execute social media campaigns including promotions and collaborations.
• Analytics & Reporting: Track performance metrics and provide insights and recommendations.
• Trend Spotting: Stay updated on trends and competitor activity.
• Cross-Platform Strategy: Collaborate with marketing for cohesive messaging.
• Influencer Outreach: Identify and reach out to influencers for partnerships.
• Video Management: Coordinate YouTube content production and engagement.
• Brand Voice: Ensure consistent brand voice across platforms.

Skills

Social media marketing

Content management

Education

Bachelor's degree in marketing

Tools

Google Analytics

Facebook Ads

Job description

We are looking for a person who is passionate about collectively overcoming the complex challenges of the hyper-growth e-commerce ecosystem, while learning fast and having fun, to join us as a Social Media and Content Manager.

We are the Philippines' #1 Online Gift Store with a mission to make gifting thoughtful, affordable, and convenient in Southeast Asia. Backed by international investors, we are a young, dynamic, fun, and multi-disciplinary team with years of experience in e-commerce. We are looking for individuals who are ambitious and passionate to join us in our journey. Would you be up to the challenge?

This full-time role is based in our head office in Makati City.

Roles and Responsibilities

• Social Media Management: Oversee and manage social media accounts including Viber Community, X, LinkedIn, YouTube, and other relevant platforms.
• Content Creation: Develop and schedule engaging and relevant content (posts, videos, stories, polls, etc.) tailored to each platform’s audience and guidelines.
• Community Engagement: Actively engage with followers and community members by responding to comments, answering inquiries, and fostering meaningful conversations.
• Campaign Execution: Assist in the planning and execution of social media campaigns, including product amplifications, collaborations, promotions, and giveaways.
• Analytics & Reporting: Track social media performance metrics (e.g., reach, engagement, click-through rates, and followers growth) and provide regular reports with insights and recommendations for improvement.
• Trend Spotting: Stay updated on the latest social media trends, platform updates, and competitor activities, and incorporate them into strategies where relevant.
• Cross-Platform Strategy: Collaborate with the broader marketing team to ensure cohesive messaging and branding across all social media platforms.
• Influencer Outreach: Assist in identifying and reaching out to influencers and partners for potential collaborations and partnerships.
• Video Management: Coordinate YouTube content production, including video uploads, optimization, and managing video comments and engagement.
• Brand Voice & Messaging: Ensure consistent brand voice and messaging across all social platforms, tailoring the approach to suit the tone and audience of each platform.Preferred Qualifications:
• Experience in social media marketing
• Hands-on experience in content management

Qualifications

• Bachelor's degree, preferably in marketing
• Relevant work experience in e-commerce, social media marketing, business development, strategic partnerships, and affiliate marketing is an advantage
• Knowledge of online marketing channels
• Excellent written and verbal communication skills
• Driven and results-oriented
• Experience with Google Analytics and Facebook Ads is a big plus
• Also open to fresh graduates with great energy and communication skills

About FlowerStore Group

• With operations in the Philippines, Vietnam, Thailand, and Singapore is the biggest gifting e-commerce company in Southeast Asia. Founded in 2018 in the Philippines, FlowerStore has provided thousands of customers with a wide range of products across many different categories, from flower bouquets to personalized products, cakes, gourmet products, plush toys, preserved flowers, plants, and other gift ideas.

What We Offer

• Being a part of the growth team of a purposeful business
• Extensive personal growth through shared experiential learning and training
• Direct guidance from and communication with FlowerStore’s Executive