Senior Content Strategist

Blue Aurora Solutions, Inc.; Makati; Presencial; PHP 900 000 - 1 300 000; Tempo integral

Resumo da oferta

FlowerStore Group seeks a Senior Content Strategist to shape social media and content presence across platforms. Work with marketing to develop relevant content, support campaigns, engage communities, and use data to improve strategies.

You will manage social platforms, create and schedule engaging content, monitor metrics, and contribute to cross-platform content strategies while maintaining a consistent brand voice.

Qualificações

• Bachelor's degree preferred in Marketing, Communications, Business
• 4+ years experience in social media, content marketing, e-commerce, business development, partnerships, affiliate marketing, or related fields
• Strong understanding of social media platforms and digital marketing channels
• Hands-on experience in developing, managing, and publishing digital content
• Strong written and verbal communication skills, with ability to adapt messaging for different audiences and platforms
• Data-driven with ability to evaluate content and campaign effectiveness
• Creative, proactive, and adaptable in a fast-moving environment
• Fresh graduates with strong communication skills welcome to apply

Responsabilidades

• Social Media Management across multiple platforms
• Content development and scheduling of posts and videos
• Community management and engagement
• Campaign support and collaboration with marketing
• Performance analysis and actionable recommendations
• Trend and competitor monitoring
• Content strategy development and cross-platform alignment
• Influencer & partnership outreach and collaboration
• YouTube channel management and audience engagement
• Maintain consistent brand voice across platforms

Conhecimentos

Social media

Content creation

Analytics

Communication

Trend monitoring

Influencer outreach

Brand voice

Cross-platform

Campaign management

Formação académica

Bachelor's degree in Marketing, Communications, Business

Ferramentas

Google Analytics

Facebook Ads

Meta Ads Manager

YouTube Studio

Descrição da oferta de emprego

We're looking for a Senior Content Strategist who can turn ideas, trends, and audience insights into content that strengthens our brands and drives meaningful engagement. If you enjoy working in a fast-paced e-commerce environment, learning quickly, and collaborating with a dynamic team, this could be a great opportunity for you.

About the Role

In this role, you'll take an active part in shaping our social media and content presence across multiple platforms. You'll work closely with the marketing team to develop relevant content, support campaigns, engage our communities, and use performance data to continuously improve our approach.

Key Responsibilities:

• Social Media Management: Manage and maintain our presence across Facebook, Instagram, Viber Community, X, LinkedIn, YouTube, and other relevant platforms.
• Content Development: Plan, create, and schedule platform-appropriate content, including posts, short-form videos, stories, polls, and other formats.
• Community Management: Monitor and respond to comments, messages, and community interactions while maintaining a consistent and engaging brand presence.
• Campaign Support: Contribute to the development and execution of social media campaigns, product features, promotions, collaborations, and giveaways.
• Performance Analysis: Monitor key metrics such as reach, engagement, traffic, follower growth, and click-through rates, translating results into actionable recommendations.
• Trend & Competitor Monitoring: Keep track of emerging content formats, platform developments, social trends, and competitor activities to identify relevant opportunities.
• Content Strategy: Help develop and implement cross-platform content strategies that align with broader marketing objectives and maintain consistency in brand communication.
• Influencer & Partnership Support: Research potential creators, influencers, and partners and assist with outreach and collaboration opportunities.
• YouTube Management: Support video content publishing, optimization, channel management, and audience engagement on YouTube.
• Brand Communication: Maintain a consistent brand identity and voice while adapting content and messaging to the unique characteristics of each platform.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field is preferred.
• At least 4 years of experience in social media, content marketing, e-commerce, business development, partnerships, affiliate marketing, or related fields.
• Strong understanding of social media platforms and digital marketing channels.
• Hands-on experience in developing, managing, and publishing digital content.
• Strong written and verbal communication skills, with an ability to adapt messaging for different audiences and platforms.
• Comfortable using data and performance metrics to evaluate content and campaign effectiveness.
• Creative, proactive, and highly adaptable in a fast-moving work environment.
• Results-oriented with strong ownership and attention to detail.
• Google Analytics, Meta Ads Manager/Facebook Ads, or similar digital marketing tools is an advantage.
• Experience working with influencers, creators, or brand partnerships is a plus.
• Fresh graduates with strong communication skills, creativity, and a genuine interest in content and social media are also welcome to apply.

About FlowerStore Group

FlowerStore Group operates across the Philippines, Vietnam, Thailand, and Singapore and is one of Southeast Asia's leading gifting e-commerce businesses. Founded in the Philippines in 2018, FlowerStore offers a diverse range of gifting products, including fresh flowers, personalized gifts, cakes, gourmet products, plush toys, preserved flowers, plants, and other gift ideas.

What You Can Expect

• Opportunity to contribute to the growth of a purpose-driven e-commerce business
• Hands-on learning and opportunities for professional development
• Direct exposure to senior leaders and experienced members of the organization
• A collaborative, energetic, and dynamic working environment
• Opportunities to work across different areas of digital marketing, content, and e-commerce