Senior Paid Media Buyer — E-commerce & B2B Growth

Hammerjack Pty Ltd; Philippines; On-site; PHP 700,000 - 1,400,000; Full time

Job summary

Hammerjack Pty Ltd in the Philippines is seeking an experienced Paid Media Buyer for e-commerce and B2B lead generation. You will own paid-media campaigns, with a strong emphasis on Meta Ads and cross-platform experience to drive revenue and pipeline.

This senior IC role requires hands-on optimization, creative briefings with designers, and collaboration with a US-based team. You will analyze metrics like ROAS, CPA, CPL, and contribute to strategic testing and reporting.

Qualifications

• 5+ years of hands-on paid-media/performance-marketing experience.
• Experience working with premium or luxury brands is required.
• Strong experience managing DTC/e-commerce customer acquisition.
• Strong experience managing B2B lead-generation campaigns.
• Business-level written and spoken English; able to collaborate with a US-based team.

Responsibilities

• Build, launch, manage, and optimize paid-media campaigns across DTC e-commerce and B2B.
• Manage Meta Ads campaigns across acquisition, prospecting, retargeting, conversion, and lead-generation objectives.
• Monitor campaign budgets, pacing, targeting, bidding, and overall performance.
• Analyze ecommerce metrics such as ROAS, CPA/CAC, CTR, CPM, CVR, AOV and revenue.
• Analyze B2B performance using CPL, lead quality, conversion rates, pipeline contribution.
• Brief Graphic Designers and Video Editors on new concepts, hooks, messaging, formats, offers, and creative variations.
• Prepare regular campaign reporting, insights, and recommendations.
• Collaborate with creative, marketing, strategy, and e-commerce specialists.

Skills

Paid media

Performance marketing

Meta Ads

DTC ecommerce

B2B lead gen

Creative briefs

Analytics

Education

Tools

Meta Ads Manager

GA4

Job description

Hammerjack Pty Ltd in the Philippines is seeking an experienced Paid Media Buyer for e-commerce and B2B lead generation. You will own paid-media campaigns, with a strong emphasis on Meta Ads and cross-platform experience to drive revenue and pipeline.

This senior IC role requires hands-on optimization, creative briefings with designers, and collaboration with a US-based team. You will analyze metrics like ROAS, CPA, CPL, and contribute to strategic testing and reporting.