Senior Marketing Data Analyst | Hybrid, US Shift

2X; Eastern Manila District; Hybrid; PHP 1,200,000 - 1,800,000; Full time

Job summary

2X Philippines is seeking a Senior Data Analyst to turn marketing data into actionable insights and optimize campaigns. You will collaborate with stakeholder and MarOps teams to align data workflows and drive growth.

A strong background in analytics, marketing metrics, and ROI is essential, with experience mentoring junior analysts. This role requires a hybrid setup with onsite work twice weekly and a US shift, based in Metro Manila.

Qualifications

• 5+ years in marketing analytics in a B2B environment.
• Deep knowledge of marketing metrics and ROI measurement.
• SQL proficiency and data visualization experience.
• Ability to translate data into strategic marketing recommendations.
• Experience leading analysts and mentoring peers.
• Hybrid work setup with onsite twice a week and US shift.

Responsibilities

• Assess client data maturity and define data goals with stakeholders.
• Engage with clients to align data operations and KPIs.
• Collaborate with MarOps to integrate data across platforms.
• Coordinate priorities with client stakeholders and manage risks.
• Develop strategies to improve ROI and marketing effectiveness.
• Analyze campaigns and customer behavior using statistical methods.
• Produce reports and visualizations for executives and clients.
• Optimize campaigns based on data-driven insights.

Skills

Marketing analytics

Data-driven decision making

Strategic thinking

Leadership & mentoring

Communication skills

Education

Bachelor's degree in Business Analytics or related field

Tools

Tableau

Power BI

SQL

Salesforce

Job description

2X Philippines is seeking a Senior Data Analyst to turn marketing data into actionable insights and optimize campaigns. You will collaborate with stakeholder and MarOps teams to align data workflows and drive growth.

A strong background in analytics, marketing metrics, and ROI is essential, with experience mentoring junior analysts. This role requires a hybrid setup with onsite work twice weekly and a US shift, based in Metro Manila.