Search Engine Optimization Specialist

MicroSourcing; Manila; On-site; PHP 446,400 - 669,600; Full time

Benefits offered by this job

Healthcare coverage day one

Paid time-off with cash conversion

Group life insurance

Performance bonuses

Job summary

MicroSourcing is seeking a Search Engine Optimization Specialist to implement paid search strategies for our clients. You will plan, execute, and optimize campaigns across networks, monitor keyword bids, budgets, and performance against client goals.

Ideal candidates have 1–2 years managing SEM campaigns, strong Excel skills, and experience with Google Ads, Microsoft Ads, Google Analytics, and Data Studio. This is a remote, full-time role from Metro Manila offering competitive rewards and health

Qualifications

• 1–2 years managing SEM/Paid Search campaigns across multiple advertisers.
• Proficiency in MS Excel.
• Experience with Google Analytics and Data Studio.
• Experience with Google Ads and Microsoft Ads.
• Certifications in Google Search and Microsoft Ads preferred.
• Bachelor’s degree in marketing, business, or related field preferred.

Responsibilities

• Plan and execute online paid search campaigns, including implementation, optimization, and analysis.
• Monitor keyword bids, daily and monthly budget caps, impression share, quality score, and other pertinent campaign metrics.
• Provide creative copy suggestions and graphical ad templates.
• Communicate optimizations and recommendations based on client reporting for all major campaign metrics.
• Monitor campaign dashboards and key reporting tools, highlighting key areas of importance aligned with client goals.
• Cooperate with internal teams on campaign development, timelines, results, and optimizations.
• Present campaign strategies, initiatives, and growth opportunities to clients in person and over the phone.
• Prepare client-facing attribution reports using internal and third-party tools such as Search Ads 360 and Google Analytics.

Skills

SEM/Paid Search

MS Excel

Google Analytics

Google Data Studio

Google Ads

Microsoft Ads

Google Search Certification

Microsoft Ads Certification

Education

Bachelor’s degree in marketing or related field

Tools

Google Ads (tool)

Microsoft Ads (tool)

Google Analytics (tool)

Google Data Studio (tool)

MS Excel (tool)

Job description

Job Description

Search Engine Optimization Specialist

Why join MicroSourcing

• Competitive Rewards: above‑market compensation, healthcare coverage day one, dependents coverage, paid time‑off with cash conversion, group life insurance, performance bonuses.
• A Collaborative Spirit: participation in company‑sponsored events.
• Work‑Life Harmony: flexible work arrangements.
• Career Growth: continuous learning and advancement opportunities.
• Inclusive Teamwork: diversity and inclusive culture.

Job Details

• Location: Metro Manila, Philippines
• Employment Type: Full‑Time
• Work Setup: Remote / Work from home
• Salary: 40,000‑60,000 PHP / Month

Your Role

The Search Engine Optimization Specialist is responsible for implementing Pay Per Click media strategies for our clients. This role requires the ability to quickly understand, manage, and support initiatives that contribute to the goals and success of client campaigns.

Key Functional Areas of Responsibility

• Plan and execute online paid search campaigns, including implementation, optimization, and analysis.
• Monitor keyword bids, daily and monthly budget caps, impression share, quality score, and other pertinent campaign metrics.
• Provide creative copy suggestions and graphical ad templates.
• Communicate optimizations and recommendations based on client reporting for all major campaign metrics.
• Monitor campaign dashboards and key reporting tools, highlighting key areas of importance aligned with client goals.
• Cooperate with internal teams on campaign development, timelines, results, and optimizations.
• Present campaign strategies, initiatives, and growth opportunities to clients in person and over the phone.
• Prepare client‑facing attribution reports using internal and third‑party tools such as Search Ads 360 and Google Analytics.

Professional Competencies

• Strong analytical mindset and data‑driven decision making.
• Creative thinking to identify and resolve problems.
• Attention to detail and ability to multi‑task in a deadline‑driven environment.
• Clear and effective articulation of thoughts and ideas.
• Quick learning of new industries and business types, applying knowledge to internet marketing initiatives and client goals.
• High integrity, autonomy, and self‑motivation.
• Excellent organizational, project management, and time‑management skills.

Professional Skills & Qualifications

• Minimum of 1‑2 years managing SEM/Paid Search campaigns across multiple advertisers.
• Proficiency in MS Excel.
• Experience with website analysis using tools such as Google Analytics and Data Studio.
• Experience with Google Ads and Microsoft Ads.
• Certifications in Google Search and Microsoft Ads preferred.
• Bachelor’s degree in marketing, business, or related field preferred.

About MicroSourcing

With over 9,000 professionals across 13 delivery centers, MicroSourcing is the pioneer and largest offshore provider of managed services in the Philippines. MicroSourcing firmly believes that our strength lies in the diversity and talent of our people. We foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds, providing space and opportunities for everyone to thrive.

Equal Opportunity Statement

MicroSourcing is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, sex, national origin, disability, or any other protected characteristic.

Contact

For more information, visit https://www.microsourcing.com/.

• Terms & conditions apply.