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DASCA CABLE SERVICES INC. is seeking a dynamic Sales Manager in Cavite to drive fiber internet subscriptions across residential, business, and enterprise segments.
The role emphasizes active leadership of the sales team, strategic partnerships, and channel development to expand service penetration. You will analyze market trends, manage KPIs, and coordinate cross-functionally with Operations and Customer Service to ensure seamless installations and activations.
Develop and execute comprehensive sales strategies to increase fiber internet subscriptions across residential, business, and enterprise segments.
Identify new market opportunities and expand service penetration within covered and potential service areas.
Analyze market trends, competitor activities, pricing strategies, and customer demands to enhance market competitiveness.
Establish and implement initiatives to maximize revenue growth and market share.
Lead, mentor, and manage the sales team, including Field Sales Representatives, Agents, Business Associates, and Account Officers.
Set clear sales objectives, performance metrics, and monthly activation targets.
Conduct regular coaching, performance reviews, and training programs to improve team productivity and effectiveness.
Implement sales incentive programs, commission structures, and performance improvement plans.
Drive customer acquisition through direct sales efforts, referrals, door-to-door campaigns, digital initiatives, and strategic partnerships.
Develop and maintain relationships with barangays, property developers, homeowners\' associations, SMEs, and enterprise clients.
Manage and strengthen relationships with channel partners, dealers, resellers, and agents to ensure consistent sales performance.
Identify and establish new sales channels and business opportunities.
Monitor and analyze key performance indicators (KPIs), including:
Subscriber Growth
Activation Rate
Churn Rate
Average Revenue Per User (ARPU)
Sales Conversion Rate
Revenue Achievement
Prepare accurate sales forecasts, pipeline reports, and management dashboards.
Provide regular updates and recommendations to senior management regarding sales performance and market opportunities.
Collaborate closely with Operations, Technical, and Customer Service teams to ensure efficient installation scheduling and service activation.
Ensure seamless customer onboarding, documentation, and compliance processes.
Address and resolve escalated concerns related to customer acquisition, installation delays, and service delivery.
Build and maintain strong relationships with key customers, business partners, and community stakeholders.
Support customer retention initiatives and contribute to reducing subscriber churn.
Represent the company in networking events, business meetings, and industry engagements.
Perform other related duties and responsibilities that may be assigned by Management from time to time.
Bachelor’s degree in Business Administration, Marketing, Management, or Entrepreneurship
At least 5 years of sales experience, preferably in telecom, ISP, broadband, or telco industry
Minimum 2–3 years in a supervisory or managerial role handling field sales or channel sales teams
Strong background in subscriber acquisition, field sales, or telco distribution channels
Familiarity with ISP operations such as installations, service activation, and coverage rollout is an advantage
Proven ability to hit aggressive sales and subscriber growth targets
Strong leadership skills in managing field agents, coordinators, and partner networks
Excellent negotiation, communication, and client relationship management skills
Analytical skills in interpreting sales data, churn, and network performance impact
Proficient in CRM systems, reporting tools, and sales tracking dashboards
Ability to work in a fast-paced, target-driven telecom environment
Willing to conduct field visits and coordinate with multiple barangays or local partners if needed