Job Summary
The Sales & Business Development Manager will lead the company’s commercial strategy for swine trading. Ensuring sustainable revenue growth, strong customer relationships, and market expansion. The role combines sales leadership, business development, and account management, with accountability for margins, pricing discipline, and sales performance.
Job Purpose
To drive sustainable revenue growth and expand market presence by strengthening customer relationships, and optimizing sales operations through effective leadership in sales, business development, and account management.
Reports to: CEO
Manages: Business Development Supervisors
Essential Functions
- Sales Strategy & Planning
- Develop and implement sales strategies for businesses, aligned with production capacity and market demand.
- Set and monitor sales targets, customer mix, and profitability goals.
- Forecast demand and coordinate closely with farm operations and supply planning.
- Business Development
- Expand customer base in livestock (swine buyers, traders, breeders).
- Develop new market channels, partnerships, and Business to Business opportunities.
- Keep abreast of market trends, competitor pricing, and emerging opportunities.
- Pricing Management
- Implement pricing strategies balancing volume growth and profitability.
- Monitor market fluctuations (market prices) and adjust accordingly.
- Ensure disciplined discounting and credit control policies.
- Sales Operations Management
- Lead, coach, and evaluate the sales team (key accounts, retail support, trading).
- Oversee sales processes to ensure timely order fulfillment and issue resolution.
- Standardize sales reporting, KPIs, and customer performance dashboards.
- Relationship Management
- Build and maintain strong relationships with all accounts (such as but not limited to traders, institutional buyers, key retailers).
- Represent the company in industry associations, trade events, and customer and partner negotiations.
- Manage long-term contracts and agreements with all clients.
- Cross-functional Collaboration
- Work closely with Operations (production, supplychain) to align sales with supply capability.
- Coordinate with Finance for collection, credit monitoring, and margin analysis.
- Provide market intelligence to management for better decision-making.
Key KPIs
- Revenue and margin achievement vs. targets.
- Market share growth in target regions.
- Sales forecast accuracy.
- Customer and partner acquisition and retention.
- Sales team performance and development
Qualifications
- Bachelor’s degree in Business, Agribusiness, Animal Science, or related field.
- Minimum 5 years of experience in agribusiness sales (preferably livestock, poultry, or feed industry).
- Proven experience in managing sales teams and B2B accounts.
- Strong understanding of farm-to-market dynamics, pricing, and trading practices.
- Negotiation skills, financial acumen, and ability to manage margins. Excellent leadership and communication skills.