Remote Senior Ad Monetization Lead

Dating Group; Metro Manila; Remote; PHP 3,757,000 - 5,636,000; Full time

Benefits offered by this job

Remote opportunity

Vacation days 28

Wellness days 7

Bonuses up to $5000 for referrals

Training reimbursement 50%

Job summary

Social Discovery Group (SDG) is seeking a Senior Ad Monetisation Specialist – Web & App to own the end-to-end ad monetisation stack across our global portfolio. You will configure AdMob, Ad Manager, mediation, and programmatic demand, while driving yield optimisation and revenue growth.

You will work closely with Product, Engineering, Data, Marketing, and Finance to test, diagnose, and optimise the ad stack, ensuring a positive impact on ARPU and overall monetisation performance.

Qualifications

• Hands-on experience with Google AdMob and Google Ad Manager.
• Experience in app mediation setup, bidding, waterfalls, and country-level optimisation.
• Web monetisation experience including direct campaigns and programmatic demand.
• Strong knowledge of ad metrics: fill rate, eCPM, ARPU, revenue per session.
• Experience with consent management, GDPR/CCPA considerations, and ad personalisation.

Responsibilities

• Own the ad monetisation strategy and execution across web and mobile apps.
• Configure and optimise AdMob, Ad Manager, mediation groups, and demand partners.
• Audit and improve fill rate, eCPM, show rate, ARPU, and total revenue.
• Design ad unit structures across brands, platforms, and countries.
• Run experiments on formats, placements, frequency caps, and demand partners.
• Collaborate with Engineering for SDKs, adapters, and QA processes.
• Partner with Product to balance revenue with retention and subscription conversion.
• Build dashboards and monitor metrics by platform, country, and user type.
• Provide weekly reporting and leadership insights.

Skills

AdMob

Ad Manager

App mediation

Programmatic demand

Ad placements

Reporting & analytics

A/B testing

Privacy & consent

SDK integration

Tools

Looker

Tableau

Power BI

Google Analytics

BigQuery

Excel

Job description

Social Discovery Group (SDG) is seeking a Senior Ad Monetisation Specialist – Web & App to own the end-to-end ad monetisation stack across our global portfolio. You will configure AdMob, Ad Manager, mediation, and programmatic demand, while driving yield optimisation and revenue growth.

You will work closely with Product, Engineering, Data, Marketing, and Finance to test, diagnose, and optimise the ad stack, ensuring a positive impact on ARPU and overall monetisation performance.