Omnichannel Media Strategist (12-Month Contract)

Maker Lab; Manila; On-site; PHP 900,000 - 1,200,000; Full time

Job summary

Maker Lab in Manila is seeking an Integrated Media Manager to shape media strategies, optimise omnichannel campaigns, and connect technology, data, and partner ecosystems to drive meaningful business impact.

You will operationalise media strategies, manage delivery and partner relationships, including with Shopee and Lazada, and translate complex adtech into actionable insights for marketing teams and agencies.

Qualifications

• BA/BS degree or equivalent experience.
• 5+ years of experience in an agency or brand focused on media advertising, campaign planning and optimisation.
• Interest in data-driven marketing and the role of data in campaigns or an always-on strategy.
• Ability to navigate matrix organisations, influence teams and collaborate cross-functionally.
• Strong communication, proactive, team-player mindset.
• Detail-oriented with strong project management and ability to prioritise multiple tasks.

Responsibilities

• Operationalise and execute integrated media strategies and frameworks.
• Ensure timely delivery of media planning, measurement and digital projects.
• Manage relationships with internal and external partners, including e-commerce platforms.
• Manage and execute test-and-learn and experimentation roadmaps for regional execution.
• Uncover data-based insights and iterate to find winning media strategies.
• Translate adtech and martech capabilities into clear recommendations for marketing teams.

Skills

Media planning

Data-driven marketing

Stakeholder management

Cross-functional collaboration

Project management

English communication

Education

BA/BS degree or equivalent experience

Job description

Maker Lab in Manila is seeking an Integrated Media Manager to shape media strategies, optimise omnichannel campaigns, and connect technology, data, and partner ecosystems to drive meaningful business impact.

You will operationalise media strategies, manage delivery and partner relationships, including with Shopee and Lazada, and translate complex adtech into actionable insights for marketing teams and agencies.