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Bellshayce Foods, Inc. is seeking a dynamic Modern Trade Area Sales Manager (ASM) to lead and grow our supermarket and modern trade channels.
The ASM will be responsible for driving sales performance, managing key accounts, and ensuring operational excellence across assigned territories. The role requires 3–5 years in sales management, strong relationships with decision makers in supermarket chains, and proven negotiation and data analysis skills.
We are seeking a dynamic Modern Trade Area Sales Manager (ASM) to lead and grow our supermarket and modern trade channels. The ASM will be responsible for driving sales performance, managing key accounts, and ensuring operational excellence across assigned territories.
Develop and execute sales plans for YTD, SOND, and annual targets.
Manage relationships with supermarket chains, hypermarkets, and convenience stores.
Negotiate trade terms, promotions, and supplier agreements to maximize ROI.
Monitor category performance and channel contribution, providing detailed variance analysis.
Lead and coach sales representatives to achieve targets and strengthen execution discipline.
Ensure compliance in documentation, reimbursement, and supplier acknowledgments.
Align sales targets with plant capacity throughput (3MT per SKU) and address inefficiencies.
Deliver breakthrough initiatives such as new placements, promotions, and incentive schemes.
AR Management
Bachelor's degree in Business, Marketing, Finance, or related field (MBA is a plus).
3–5 years of experience in sales management, preferably in FMCG or retail modern trade.
Strong expertise in handling supermarket chains and modern trade channels.
Established and strong relationships with key decision makers in supermarket chains.
Proven negotiation skills in trade terms, promotions, and supplier agreements.
Proficiency in sales data analysis, forecasting, and budget management.
Excellent leadership, communication, and problemsolving skills.
Track record of securing new placements, expanding category share, and driving promotions.
Bellshayce Foods, Inc. is a growing food manufacturing and distribution company committed to excellence in food manufacturing and distribution.
Competitive compensation package
Performance-based incentives
Opportunities for career growth and leadership development
Collaborative and dynamic work environment