Marketplace Growth Lead - D2C Sleep Brand

Emma – The Sleep Company; Manila; On-site; PHP 700,000 - 1,200,000; Full time

Job summary

Emma – The Sleep Company in Manila is seeking a driven Marketplace Manager to own sales targets and profitability across Shopee, Lazada and TikTok Shop, and to steer mega sale campaigns with strong negotiation and analytics.

You will optimize product listings, ads, and live selling, manage budgets, and coordinate with Supply Chain and Customer Service to maintain high platform performance and customer satisfaction.

Qualifications

• Bachelor’s degree in Business, Marketing, or a related field.
• 3+ years in e-commerce, ideally managing marketplace stores or accounts on Shopee, Lazada, and/or TikTok Shop.
• Hands-on experience owning sales targets and a P&L or the margin/budget side of one.
• Working knowledge of marketplace advertising tools, promo mechanics, and seller center analytics.
• Experience planning and executing mega sale campaigns.
• Strong analytical skills with Excel/Google Sheets and dashboards and turning data into decisions.
• Experience managing or coordinating a team, agencies, or external partners.
• Strong negotiation and stakeholder management skills.

Responsibilities

• Own the marketplace P&L, growth plans, and KPIs: GMV, conversion rate, ROAS, and store ratings.
• Plan and run mega sale campaigns (e.g. 9.9, 10.10, 11.11, 12.12), including promo mechanics and pricing strategy.
• Negotiate campaign slots, subsidies, and support with platform account managers.
• Track competitor pricing and market trends, and adjust strategy accordingly.
• Oversee product listings, store design, and marketplace SEO to improve visibility and conversion.
• Manage ad budgets across platform ad tools, and optimize for return on ad spend.
• Run live selling and affiliate programs, including host, creator, and KOL partnerships.
• Test, measure, and scale what works across traffic, conversion, and basket size.
• Coordinate with Supply Chain, Fulfillment, and Customer Service on inventory, delivery, and service levels that meet platform standards.
• Monitor store health metrics (fulfillment rate, chat response, returns, ratings) and fix issues early.
• Deliver regular performance reports with clear insights and next steps to regional and global stakeholders.

Skills

Analytical skills

Negotiation

Stakeholder management

Team coordination

Data-driven decisions

Education

Bachelor’s degree in Business/Marketing or related field

Tools

Excel

Google Sheets

Seller Center analytics

Platform ad tools

Job description

Emma – The Sleep Company in Manila is seeking a driven Marketplace Manager to own sales targets and profitability across Shopee, Lazada and TikTok Shop, and to steer mega sale campaigns with strong negotiation and analytics.

You will optimize product listings, ads, and live selling, manage budgets, and coordinate with Supply Chain and Customer Service to maintain high platform performance and customer satisfaction.