Business Development Manager (Philippines)

Emma – The Sleep Company; Manila; On-site; PHP 700,000 - 1,200,000; Full time

Job summary

Emma – The Sleep Company in Manila is seeking a driven Marketplace Manager to own sales targets and profitability across Shopee, Lazada and TikTok Shop, and to steer mega sale campaigns with strong negotiation and analytics.

You will optimize product listings, ads, and live selling, manage budgets, and coordinate with Supply Chain and Customer Service to maintain high platform performance and customer satisfaction.

Qualifications

• Bachelor’s degree in Business, Marketing, or a related field.
• 3+ years in e-commerce, ideally managing marketplace stores or accounts on Shopee, Lazada, and/or TikTok Shop.
• Hands-on experience owning sales targets and a P&L or the margin/budget side of one.
• Working knowledge of marketplace advertising tools, promo mechanics, and seller center analytics.
• Experience planning and executing mega sale campaigns.
• Strong analytical skills with Excel/Google Sheets and dashboards and turning data into decisions.
• Experience managing or coordinating a team, agencies, or external partners.
• Strong negotiation and stakeholder management skills.

Responsibilities

• Own the marketplace P&L, growth plans, and KPIs: GMV, conversion rate, ROAS, and store ratings.
• Plan and run mega sale campaigns (e.g. 9.9, 10.10, 11.11, 12.12), including promo mechanics and pricing strategy.
• Negotiate campaign slots, subsidies, and support with platform account managers.
• Track competitor pricing and market trends, and adjust strategy accordingly.
• Oversee product listings, store design, and marketplace SEO to improve visibility and conversion.
• Manage ad budgets across platform ad tools, and optimize for return on ad spend.
• Run live selling and affiliate programs, including host, creator, and KOL partnerships.
• Test, measure, and scale what works across traffic, conversion, and basket size.
• Coordinate with Supply Chain, Fulfillment, and Customer Service on inventory, delivery, and service levels that meet platform standards.
• Monitor store health metrics (fulfillment rate, chat response, returns, ratings) and fix issues early.
• Deliver regular performance reports with clear insights and next steps to regional and global stakeholders.

Skills

Analytical skills

Negotiation

Stakeholder management

Team coordination

Data-driven decisions

Education

Bachelor’s degree in Business/Marketing or related field

Tools

Excel

Google Sheets

Seller Center analytics

Platform ad tools

Job description

Ready to lead, disrupt and reinvent the sleep industry?

We are Emma – The Sleep Company. Founded in 2015, we have grown into the world’s largest direct-to-consumer (D2C) sleep brand, with a presence in over 20 markets and more than 35 Emma stores across Europe.

Our mission is simple: to develop sleep comfort products that empower our customers to awaken their best every day. Today, our products are trusted by millions and recommended by leading consumer associations worldwide.

It’sour people who bring this mission to life. At Emma,you’lljoin a driven, international team that values ownership, collaboration, and continuous knowledge sharing. With colleagues from over 70 nationalities, we combine diverse perspectives with a shared ambition to learn, grow, and create lasting impact, together.

Ready to awaken your best with us?

What You'll Do

Drive marketplace sales and profitability

• Own the marketplace P&L, growth plans, and KPIs: GMV, conversion rate, ROAS, and store ratings
• Plan and run mega sale campaigns (e.g. 9.9, 10.10, 11.11, 12.12), including promo mechanics and pricing strategy
• Negotiate campaign slots, subsidies, and support with platform account managers
• Track competitor pricing and market trends, and adjust strategy accordingly

Optimize store content, advertising, and live commerce

• Oversee product listings, store design, and marketplace SEO to improve visibility and conversion
• Manage ad budgets across platform ad tools, and optimize for return on ad spend
• Run live selling and affiliate programs, including host, creator, and KOL partnerships
• Test, measure, and scale what works across traffic, conversion, and basket size

Ensure operational excellence and cross-team alignment

• Coordinate with Supply Chain, Fulfillment, and Customer Service on inventory, delivery, and service levels that meet platform standards
• Monitor store health metrics (fulfillment rate, chat response, returns, ratings) and fix issues early
• Deliver regular performance reports with clear insights and next steps to regional and global stakeholders

Who You Are

• Bachelor’s degree in Business, Marketing, or a related field
• At least 3 years of experience in e-commerce, ideally managing marketplace stores or accounts on Shopee, Lazada, and/or TikTok Shop
• Hands-on experience owning sales targets and a P&L, or the margin and budget side of one
• Working knowledge of marketplace advertising tools, promo mechanics, and seller center analytics
• Experience planning and executing mega sale campaigns
• Strong analytical skills: you’re comfortable with Excel/Google Sheets and dashboards, and you turn data into decisions
• Experience managing or coordinating a team, agencies, or external partners
• Strong negotiation and stakeholder management skills

Become an Emmie

We are on a mission to become No.1 in the world of sleep, and we’re looking for driven, ambitious people to help us shape what’s next. If you’re curious, hands-on, and ready to challenge the status quo, you’ll find the space here to make things happen and create real impact.

We are proud to be an equal opportunity employer and are committed to building an inclusive workplace. We celebrate diversity and consider all qualified applicants regardless of race, ethnic origin, religion or belief, gender, gender identity or expression, sexual orientation, national origin, disability, or age.

Our aim is to get back to you within a few days. Due to the high volume of applications, there may be slight delays, but we’ll get back to you as soon as possible.