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BUZUD is seeking a Marketing Manager in the Philippines to lead a team in planning, executing, and monitoring campaigns that raise brand awareness and drive sales in retail and healthcare spaces.
The role requires leadership, creativity, and strong analytical skills with expertise in digital and offline strategies across multiple channels.
The Marketing Manager supports BUZUD's marketing initiatives by leading a team to plan, execute, and monitor campaigns that enhance brand awareness and drive sales growth. This role requires a balance of leadership skills, creativity, analytical skills, and a strong understanding of both digital and offline marketing strategies within the retail and healthcare spaces.
Team Leadership:Lead and manage a team of marketing professionals to execute integrated marketing campaigns across digital, social media, and offline channels.
Collateral Development:Develop high-quality marketing materials, including brochures, posters, social media content, and targeted email campaigns.
Vendor & Partner Coordination:Liaise and coordinate with external vendors, media agencies, and strategic business partners for seamless campaign execution.
Performance Analysis:Closely monitor campaign performance, analyze metrics, and prepare comprehensive reports tracking ROI and overall marketing effectiveness.
Event & Launch Support:Oversee and support the execution of product launches, roadshows, community health fairs, and corporate events.
Market Research:Conduct ongoing market research to identify upcoming consumer trends, assess competitor activities, and uncover new growth opportunities.
Brand Consistency:Ensure that BUZUD's corporate identity and branding remain consistent, compliant, and professional across all marketing platforms.
Education:Diploma or Degree in Marketing, Communications, Business, or a related field.
Experience:Minimum of 1 to 3 years of professional marketing experience.Experience within the healthcare, medical device, or retail industries is highly preferred.
Digital Tools:Proficiency with core digital marketing platforms, including Google Ads, Meta Business Suite, and SEO/SEM strategies.
Content Skills:Strong content creation and professional copywriting capabilities.
Design Skills:Working knowledge of design software like Canva or Adobe Creative Suite is considered a strong advantage.
Soft Skills:Highly creative, detail-oriented, and capable of managing multiple projects simultaneously under tight deadlines. Excellent communication and interpersonal leadership skills.