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Guided Outsourcing is seeking an ambitious Marketing Manager to own and run the company's marketing plan and budget, from quarterly planning through day-to-day execution. You will manage social media, targeted email campaigns, and our Builder Show partnership, and produce sales support materials for the team.
You will work closely with leadership on strategy, then take ownership of execution. This role has a clear path to grow into a leadership position as the company grows.
We are hiring an ambitious Marketing Manager to own and run the company's marketing plan and budget, from quarterly planning through day-to-day execution. You will manage social media, targeted email campaigns, and our Builder Show partnership, and produce sales support materials for the team. You will work closely with leadership on strategy, then take ownership of execution. This role has a clear path to grow into a leadership position as the company grows.
Build and maintain a monthly social media content calendar aligned with the quarterly marketing plan.
Create, schedule, and publish posts across the company's channels, including project photos, video, and client stories.
Monitor engagement, respond to comments and messages, and report on performance monthly.
Plan and run email campaigns for four audiences: builders, architects, past clients, and prospects.
Build and maintain segmented contact lists in the email platform and CRM.
Write or coordinate campaign copy, newsletters, and nurture sequences.
Track open, click, and response rates, and refine campaigns based on results.
Serve as the main point of contact for the Builder Show partnership.
Repurpose Builder Show content across digital advertising, video, social media, and email to maximize the return on that investment.
Plan and manage related events, including logistics, promotion, and follow-up with leads.
Report on the results and value of the partnership each quarter.
Produce sales collateral on request, such as brochures, project portfolios, presentations, and proposal templates.
Keep sales materials current, on-brand, and easy for the sales team to find and use.
Develop the quarterly marketing plan with the Integrator / Sales Manager, including goals, campaigns, timelines, and budget.
Manage the marketing budget and track spend against plan.
Report on results each quarter and recommend adjustments for the next.
Competitive salary and performance-based incentives.
Complete PC package
Comprehensive benefits package, including health and life insurance.
Flexible work environment with the option to work remotely.
Opportunities for professional growth and development.
Collaborative and supportive team culture