Marketing Manager

Viatris

Metro Manila

On-site

PHP 600,000 - 1,200,000

Full time

6 days ago
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Job summary

Viatris is seeking a Marketing Manager to drive local brand strategies in the Philippines. You will collaborate with diverse teams to develop campaigns, coordinate launches, and enable sales with compelling materials and events.

You will monitor budgets, ensure compliance, and provide timely reports while supporting market analysis and data-driven decision making. This role offers growth within a global healthcare leader.

Qualifications

  • Bachelor’s degree or higher in a related field.
  • 1–3 years in pharmaceutical marketing, sales, or events coordination is preferred.
  • Experience with brand activities and product launches is advantageous.
  • Exposure to trade programs, retail initiatives, or promotional campaigns is beneficial.
  • Ability to coordinate meetings, conferences, and customer engagement events.

Responsibilities

  • Support development and execution of local brand plans and marketing programs.
  • Coordinate day-to-day marketing activities, market analysis, and event execution.
  • Collaborate with Sales, Medical Affairs, Regulatory, and other teams to ensure compliant brand initiatives.
  • Maintain trackers, budgets, and post-activity reports to monitor brand performance.

Skills

Brand management
Marketing programs
Market analysis
Cross-functional collaboration
Stakeholder management

Education

Bachelor's degree (Science, Business, Marketing, Pharmacy)

Job description

At VIATRIS, we see healthcare not as it is but as it should be. We act courageously and are uniquely positioned to be a source of stability in a world of evolving healthcare needs.

Viatris empowers people worldwide to live healthier at every stage of life.

  • Access – Providing high quality trusted medicines regardless of geography or circumstance;
  • Leadership – Advancing sustainable operations and innovative solutions to improve patient health; and
  • Partnership – Leveraging our collective expertise to connect people to products and services.

Every day, we rise to the challenge to make a difference and here’s how the Marketing Manager role will make an impact:

Key responsibilities for this role include:
  • Support the development and execution of brand plans, marketing programs, and customer engagement initiatives in the Philippines under the guidance of the Head of Operations and senior commercial stakeholders.
  • Coordinate day-to-day marketing activities, including market analysis, promotional material development, launch support, sales force enablement, and meetings and events execution.
  • Work closely with Sales, Trade & Channel teams, Medical Affairs, Meetings & Events, Regulatory, Communications & Market Access, Finance, agencies, vendors, and healthcare professional stakeholders to help deliver compliant and timely brand initiatives.
  • Maintain trackers, documentation, budgets, and post-activity reports to support brand performance monitoring and continuous improvement.
Marketing Strategy and Brand Support
  • Support the development and implementation of local brand strategies
  • Collect, consolidate, and analyze customer, field force, market, competitor, and cross-functional feedback to support brand planning and identify opportunities for growth.
  • Assist in preparing product plans, roadmaps, forecasts, promotional calendars, and launch readiness trackers in partnership with the Head of Operations and cross-functional teams.
  • Coordinate the development, routing, and deployment of marketing materials and communications tools to support brand differentiation, awareness, and field execution.
  • Monitor business performance, sales force feedback, inventory-related inputs, and external market developments, and accelerate issues or opportunities for corrective action.
  • Help ensure sales teams receive timely brand resources, product updates, campaign materials, and field support tools.
  • Support launch excellence activities by tracking milestones, materials, approvals, training needs, and execution readiness.
Meetings and Events Management
  • Liaise with the Meetings & Events Specialist, Sales, Medical Affairs, Regulatory, Communications & Market Access, Finance, agencies, vendors, and external partners to ensure requirements, timelines, and deliverables are clearly tracked.
  • Prepare and coordinate event-related presentations, promotional materials, attendee kits, briefing documents, approval files, and post-event communications.
  • Track event budgets, purchase orders, contracts, invoices, vendor payments, attendance records, and documentation in accordance with company processes.
  • Support onsite event execution, including registration, materials setup, speaker or facilitator coordination, issue escalation, and post-event wrap-up.
  • Collect and consolidate attendance reports, post-event feedback, activity metrics, and learnings to support evaluation of event effectiveness and future improvements.
  • Ensure meetings and events are conducted in line with Viatris business conduct standards, adverse event reporting requirements, HCP engagement rules, and other applicable compliance policies.
People, Stakeholder, and Communication Support
  • Build collaborative working relationships across internal functions to support execution of brand plans, customer programs, and larger commercial projects.
  • Translate brand priorities, activity plans, timelines, and key updates into clear communications for cross-functional teams and field force stakeholders.
  • Work with field force teams to gather promotional insights and coordinate customer programs that support brand objectives.
  • Coordinate with agencies and Centers of Excellence for creative discussions, material development, timelines, and output delivery.
Budget, Forecasting, and Operational Tracking
  • Assist in tracking A&P budgets and marketing resources to support efficient use of funds and achievement of business objectives.
  • Support sales and inventory forecast monitoring by consolidating inputs and maintaining relevant trackers.
  • Prepare routine updates, dashboards, and summaries for brand activities, meeting/event status, budget utilization, and action items.
Compliance
  • Maintain and uphold Viatris Code of Business Conduct and Ethics and applicable company policies.
  • Follow adverse event reporting guidelines and ensure proper documentation, approvals, and escalation for marketing activities, meetings, and events.
  • Coordinate with relevant functions to help ensure promotional materials, customer engagements, and event activities are compliant with applicable laws, regulations, and company requirements.
The minimum qualifications and key requirements for this role are:
  • Bachelor's Degree in Science, Business, Marketing, Pharmacy, or any related discipline.
  • Junior-level experience, preferably 1 to 3 years in pharmaceutical marketing, sales, commercial operations, events coordination, project coordination, or a related role. Entry level is also welcome.
  • Interest/Exposure to pharmaceutical business, healthcare professional engagement, or medical representative/sales experience is an advantage.
  • Interest/Exposure in supporting brand activities, product launches, trade programs, retail initiatives, or promotional campaigns is an advantage.
  • Interest/Exposure in coordinating meetings, conferences, workshops, advisory boards, speaker programs, or customer engagement events is an advantage.

At Viatris, we offer competitive salaries, benefits and an inclusive environment where you can use your experiences, perspectives and skills to help make an impact on the lives of others

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