Marketing Head (Pharmaceutical) - Hybrid

Clevr Ph; Metro Manila; Presencial; PHP 3.500.000 - 6.000.000; Jornada completa

Descripción de la vacante

Clevr Ph in Metro Manila is seeking a Head of Marketing to lead the marketing organization, maximize portfolio value, and drive brand performance while supporting sales growth. The role emphasizes portfolio strategy, market development, customer insights, and innovation under the Chief Operating Officer.

You will guide lifecycle management, product launches, and omnichannel campaigns, ensuring regulatory compliance and cross-functional collaboration with the Head of Sales to accelerate business

Formación

• Bachelor’s degree in Marketing, Business, or related field.
• MBA is an advantage for preferred candidates.
• 15+ years of pharmaceutical marketing experience required.
• 8+ years of leadership experience required.

Responsabilidades

• Develop portfolio growth strategies and identify opportunities across brands.
• Lead annual brand planning and ensure execution of integrated marketing plans.
• Lead market research and derive insights to support strategic decisions.
• Develop product launch strategies and monitor ROI and launch performance.
• Drive brand awareness, omnichannel engagement, and promotional investments.
• Develop succession pipelines for Brand Manager teams and strengthen marketing capabilities.
• Ensure marketing activities comply with regulatory and promotional standards.

Conocimientos

Brand management

Portfolio strategy

Market research

Digital marketing

Marketing analytics

Leadership

Educación

Bachelor’s degree

MBA (advantage)

Descripción del empleo

The Head of Marketing leads the marketing organization to maximize portfolio value, brand performance, product launch success, and customer engagement, while jointly driving business unit growth with the Head of Sales. This role drives sustainable business growth through portfolio strategy, brand leadership, market development, customer insights, and innovation. Reports to the Chief Operating Officer.

Key Responsibilities

• Develop portfolio growth strategies; identify therapeutic and market opportunities; prioritize investment allocation across brands; lead lifecycle management initiatives.
• Lead annual brand planning, establish positioning and differentiation, ensure execution of integrated marketing plans, and maximize brand performance and profitability.
• Lead customer and market research; monitor the competitive landscape; generate actionable insights to support strategic business decisions.
• Develop product launch strategies; coordinate launch readiness activities; monitor launch performance and ROI; ensure successful commercialization.
• Drive brand awareness and prescription demand; lead omnichannel engagement initiatives; optimize promotional investments.
• Lead, develop, and build succession pipelines for Brand Manager teams; strengthen strategic marketing capabilities and customer-centricity.
• Ensure all marketing activities meet regulatory and promotional compliance standards.

Qualifications

• Bachelor’s degree required; MBA is an advantage.
• Minimum 15 years of pharmaceutical marketing experience is required.
• At least 8 years of leadership experience is required.
• Proven success managing multiple brands and portfolios.
• Successful product launch experience.
• Strong skills in brand management, portfolio strategy, market research, digital marketing, and marketing analytics.