Head of Marketing (Pharmaceutical)

Clevr OPC; Pasig; Presencial; PHP 2.000.000 - 5.000.000; Jornada completa

Descripción de la vacante

CLEVR is seeking a Head of Marketing in the Philippines to lead the marketing organization, maximize portfolio value, brand performance, and product launch success, while driving customer engagement. The role reports to the Chief Operating Officer and oversees portfolio strategy, market development, and innovation.

The ideal candidate will have a Bachelor’s degree (MBA advantageous), 15+ years in pharmaceutical marketing, and at least 8 years in leadership with a proven track record across

Formación

• Bachelor’s degree required; MBA is an advantage.
• Minimum 15 years of pharmaceutical marketing experience.
• At least 8 years of leadership experience.
• Proven success managing multiple brands and portfolios.
• Successful product launch experience.
• Strong skills in brand management, portfolio strategy, market research, digital marketing, and marketing analytics.

Responsabilidades

• Develop portfolio growth strategies; identify therapeutic and market opportunities; prioritize investment allocation across brands; lead lifecycle management initiatives.
• Lead annual brand planning, establish positioning and differentiation, ensure execution of integrated marketing plans, and maximize brand performance and profitability.
• Lead customer and market research; monitor the competitive landscape; generate actionable insights to support strategic business decisions.
• Develop product launch strategies; coordinate launch readiness activities; monitor launch performance and ROI; ensure successful commercialization.
• Drive brand awareness and prescription demand; lead omnichannel engagement initiatives; optimize promotional investments.
• Lead, develop, and build succession pipelines for Brand Manager teams; strengthen strategic marketing capabilities and customer-centricity.
• Ensure all marketing activities meet regulatory and promotional compliance standards.

Conocimientos

Brand management

Portfolio strategy

Market research

Digital marketing

Marketing analytics

Educación

Bachelor’s degree

MBA

Descripción del empleo

Job description

CLEVR is a game-changer in the Philippine executive search industry. Our services include EXEC+TECH SEARCHES and C-LEVEL SUCCESSION. We are looking for sustainable talents that make quality leaders. Get in touch and explore possible opportunities with our career consultants—let's make progressive changes together! One of our client is looking for:

HEAD OF MARKETING

Role Overview The Head of Marketing leads the marketing organization to maximize portfolio value, brand performance, product launch success, and customer engagement, while jointly driving business unit growth with the Head of Sales. This role drives sustainable business growth through portfolio strategy, brand leadership, market development, customer insights, and innovation. Reports to the Chief Operating Officer.

Key Responsibilities

• Develop portfolio growth strategies; identify therapeutic and market opportunities; prioritize investment allocation across brands; lead lifecycle management initiatives.
• Lead annual brand planning, establish positioning and differentiation, ensure execution of integrated marketing plans, and maximize brand performance and profitability.
• Lead customer and market research; monitor the competitive landscape; generate actionable insights to support strategic business decisions.
• Develop product launch strategies; coordinate launch readiness activities; monitor launch performance and ROI; ensure successful commercialization.
• Drive brand awareness and prescription demand; lead omnichannel engagement initiatives; optimize promotional investments.
• Lead, develop, and build succession pipelines for Brand Manager teams; strengthen strategic marketing capabilities and customer-centricity.
• Ensure all marketing activities meet regulatory and promotional compliance standards.

Qualifications

• Bachelor’s degree required; MBA is an advantage.
• Minimum 15 years of pharmaceutical marketing experience is required.
• At least 8 years of leadership experience is required.
• Proven success managing multiple brands and portfolios.
• Successful product launch experience.
• Strong skills in brand management, portfolio strategy, market research, digital marketing, and marketing analytics.